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The best way to get paying subscribers? Great free stuff
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The best way to get paying subscribers? Great free stuff

Feb 27, 2018
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On Substack
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The best way to get paying subscribers? Great free stuff
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The best way for publishers to get paying subscribers is to win them over with free content, according to new findings from a survey by American Press Institute and Associated Press-NORC Center for Public Affairs Research.

The one factor that stood out as a final trigger for subscription? 45 percent of respondents said a promotion or free trial is what t…

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