#010 - How Luke Timmerman created the top paid newsletter in biotech
on.substack.com
Luke Timmerman is a veteran biotechnology journalist that decided to launch his own subscription-based publication (The Timmerman Report) because he wanted to create a better incentive structure for himself than advertising allows: “The advertising based model does influence the kind of content you create. I think people are wising up to this now. [...] The ad model just doesn’t reward quality.”
#010 - How Luke Timmerman created the top paid newsletter in biotech
#010 - How Luke Timmerman created the top…
#010 - How Luke Timmerman created the top paid newsletter in biotech
Luke Timmerman is a veteran biotechnology journalist that decided to launch his own subscription-based publication (The Timmerman Report) because he wanted to create a better incentive structure for himself than advertising allows: “The advertising based model does influence the kind of content you create. I think people are wising up to this now. [...] The ad model just doesn’t reward quality.”