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To clarify a couple of things further: The reader who preloads a Substack account with $50.00 would have access to ALL free content on Substack, but to access the payed content the reader would have to "pay" an amount per post, set by the writer, to read the full article, e.g. $0.05 or #1.00, or anything. The reader then has the choice to pay for the single post, subscribe to that newsletter/writer, or keep exploring. The writers participating in this program can choose to have all or some of their content behind a paywall, but the free content can also have a "donate" button, again open to any amount set by the reader or writer, to allow the opportunity for casual readers to also support the writer financially.

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People already have access to all the free content on Substack. The $50 preload would be spent on individual paywalled posts rather than one subscription? I'm wondering what the benefit of the preload is, if they're differing the decision of what they want to pay for later anyway. Is it to avoid money transfer fees?

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