Jørgen Veisdal, who writes Privatdozent, shares insights on how he’s created an archive of evergreen posts that continues to serve as the best marketing to grow the audience.
Great, that's a good model I hadn't thought of. I was thinking of not importing my back catalogue too fast, in order not to overwhelm, and because posts go off the radar too quickly, but importing and then forming them into a paid archive might work. I can also see ways to create essentially online courses via archiving specific threads...
This is a really smart take. Most of my posts are evergreen as well, but I always battle between 1) Wanting my work to reach as wide an audience as possible (i.e. free); 2) Wanted my work supported financially (i.e. paid), so I can keep lights on, but also expand what I'm able to offer my readers, including time writing! --- Finding the sweet spot there is ideal, and keeping my one profile, once a week, seems key to that. Thanks Jørgen for input!
Great information! Thanks Jorgen for sharing!
Look at that subscriber base pop in March of 2020!!
Helpful stuff here! I often think of Twitter and Instagram to help draw a crowd, buts it’s been difficult finding people with similar interests as me. I didn’t even think of Reddit - which I can see helping to find that specific group.
Good luck and thanks for sharing!
Thanks Jorgen for sharing this, and great publication!
I have taken a look at the Privatdozent but why was the last post made in May? Judging by the look of it, the Privatdozent looks quite abandoned.
That's a brilliant way to give a benefit to paid subscribers. Thanks for the idea
Interesting. Subscriber to interaction ratio looks bad on that stack though. Is that from building off reddit or is the skeptic community just that much more active on substack?
Thanks for sharing this and it's always good to see different use cases. I've been writing my newsletter for a year, stopped for a while and recently switched to Substack. I'm still testing the waters and not rushing to go paid yet.
By the way, what did you do in March to get that big boost in total subscribers? Was it something on reddit that went viral?
This was nice and Digest.
My question is, my newsletter is about curating news sources and social media threads that breaks down concepts about cryptocurrency.
My newsletter: https://cryptofada.substack.com/
My Target audience is non-crypto/blockchain platfirm users, new users and average crypto enthusiast.
But I do not have so much time for marketing, hence have decided to move from publishing twice a week to once weekly.
Do you think I should quit or write at my pace?(weekly)
Do you think writing once a week will later lead to paid subscription which I hope for?
Although I'm not a scientist, I very much enjoy Privatdozent. I'm old enough to be familiar with the iconic scientists Jørgen writes about and shares photos of, and I find the strange reality of Quantum Physics fascinating. I didn't realize that my writing is "evergreen"! I will think of ways to connect older pieces with recent ones. Thanks for these great ideas.
Jørgen, I really like your payment model. And having links in current posts to archived material is a great strategy. My subject matter isn't historical but because it is based on timeless principles, my posts are also evergreen. Thank you for explaining how to leverage the value in older posts.
Check out https://tracinginsights.substack.com/ if you're interested in Formula1
The premise of https://candy-crush.io is basic enough for a preschooler – just match three candies of the same colour.
Whoa, look at that spike in early 2020 (april-may)! Thanks for sharing & for inspiration, Jorgen! Julianna from https://chi-nese.com/
This method of payment is brilliant, and I can't thank you enough for sharing it with us. I think it's a great idea to distribute stuff for free for 14 days before archiving it, and I intend to do the same thing. Does the process of moving postings from "free" to "archived" after 7 days happen automatically, or do you have to do it manually every week? There must be an automatic setting for this, but I can't seem to locate it. Thanks! https://thebackrooms2.com