Hit ’em in their inboxes

Inside, an email-only news network started by online media pioneer Jason Calacanis, is a year old and closing in on 300,000 subscribers. While that number is not particularly interesting in itself, Inside’s approach to publishing certainly is. The company is a big believer in email exclusivity. Its publications aren’t available on websites or even shared on social networks. “Email,” says Inside, “is the largest social network.”

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