[Update: unfortunately, this service was only made available for one day, April 1. The moment has now passed, but the memories live on.]
Substack was built to help independent publishing thrive, whether through writing, podcasting, or video. Over the years, we have been proud to provide Substackers with an ecosystem of services that includes legal support, design, editing, financing, Getty Images, workshops, and healthcare stipends.
But it has become clear that something is missing — something that can allow readers and writers on Substack to take back control of not only their minds, but also their hearts. And you should be as intentional with who you let into your heart as who you let into your inbox.
That’s why we are launching an exciting new service: LoveStack, the first and only matchmaking service based on your reading preferences. We believe that what you read matters, and when seeking a soulmate, reading preferences are a greater indicator of compatibility than taste in food or favorite sports teams.
The thousands of writers and millions of readers on Substack include physicists, poets, technologists, birdwatchers, geopolitical analysts, novelists, journalists, economists, and many more intellectual varieties to satiate the most discerning sapiosexual.
So whether you're a writer looking for a friend with a “simile” outlook, an editor who's “love[sic]” for a life partner, or a reader just looking to spend some time between the covers, LoveStack has a match for you.
To meet your match, visit mylovestack.com to answer a few basic questions, then click “Match Me” to find the Sackville-West to your Woolf, the James Baldwin to your Toni Morrison, or the Zelda to your Fitzgerald. You can decide whether to opt in to sharing your social handle or email for a match to try their best pickup line: what starts with one message could lead to a lifetime subscription.
On Substack, you already own your audience — and now, you can find someone to truly be yours. So try it out! Because, as we’ve always said, being independent doesn’t have to mean being alone.
I was a beta tester for this product, and now I have four husbands. I can’t believe how well it works!
I thought we were keeping it a secret ... 😳
🤣
Well done. Great sense of humor (I think).
You’ve been quite busy Jackie !…! 4 husbands . Lol wow.
This is why people don't invites you for outings
WTF?
That was a joke.
April Fools?
This is mean, very mean (IT'S APR 1, PPL). Going back to work now, lonelier.
Hey! Just write yourself a “love wanted” Substack essay and get ready to fill your dance card with Zoom Coffee Dates!
AFD is the worst 😫
This would be a great idea IF it were for matchmaking readers with what they want to read. So I could sign up for the service, fill out my likes and dislikes, and it would suggest Substack newsletters that I might enjoy. Might be a great way for some of the smaller Stacks to get some attention. (And yes, I get that the matchmaking part of it is an April Fools joke.)
AT LAST, MY PATHETICALLY LONELY NEWSLETTERING LIFE IS OVER AND I CAN STOP THIS TERRIBLE SEARCH FOR THE LOVE OF MY what?
*whispers*
Who cares about the date? Can't you see I'm writing a comment, so PLEASE stop interrup
.....
Oh.
Mike! 🤣🤣🤣
Engiggled again (Yep it’s become a real thing) 🙃
Lulu this is some damn good writing right here! Read it out loud to my husband, he wants in now :))
Their exhaustion-reddened eyes met over a Zoom call about analytics dashboard errors.
"Hey girl, fancy a coffee?"
"I've already drunk enough today to give me heart palpitations. But why not?"
"I bet you give great header."
"Uh. Do you talk to every woman you meet like this?"
"I have a very high open rate. If you know what I mean."
"Unsubscribe and marked Spam."
"I have a very high open rate. If you know what I mean." Brilliant! 'Reminds me of when I was in the pantyhose business; I was pullin' down about 200 a year...
😄
Yes, hello. I am a Nigerian prince with a financial problem. Only you can help!
omg 🤣🤣🤣
Sorry. 😁
It’s hilarious! 😂👏👏👏
SORRY EVERYONE.
YOURE NOT SORRY. DONT LIE.
lmao
What a cute, sweet, and good idea! I’m married, but am rooting for everyone who’s looking!
Pun intended, Fei??
It would be nice to have someone to stare at while they read.
My pets have no interest in reading.
My turtle just eats his books.
You guys are the best.
Forwarded to a friend before I even realized…
Assuming for just a moment that it's NOT an April Fools' joke, the idea is intriguing, and I wish you (and those participating) great success. However, much as I might yearn to find the Martha Gellhorn to my Ernest Hemingway, my past experience with matchmaking services (since long before the internet!) has left me with such a jaundiced eye toward my own prospects with such endeavors that my own response must be "Mr. Tarlowe regrets..."
first one believes; then the magic unfolds- right?
What a lovely idea. I just learned that Tulips are a symbol of enduring love and wrote about it the other day! My hubby's favorite reading preferences are the things I write, so I think that's a good sign. Twenty years, going strong.
You got me!!
I was ALL IN! And then -- oh, wait!!! Lol!!!!
While I’m here...seeking others who are celebrity and entertainment enthusiasts.
Rhymes with love shack.
Gawd, I'm old!
I went for it. Didn't even think about it being April 1. Filled it out: got matches. The joke must be that you can't change anything once you fill in the blanks—and what you upload (photo) and write (intro) doesn't actually post.
Calling it now: it goes viral and people want it for real.
I mean, c’mon. There are so DUMB fuckers out there. This would be great.
Damnit I always fall so hard on April Fools. I was headed to the link before I saw the comments haha. Edit: *oh wait it works!!*
The link works, check it out!
not bad!
Please don’t be joking with us. Though, as a inconsistent stand-up comedian, I like jokes.
I like being love more. So, yes! I’m all for this.
Ugh! Typo!! “as an inconsistent…”
And yet humor is good for the soul, esp. on Friday.
Ah, you nearly got me! ❤️
Ha! Love it!
Happy April Fools?
Totally got me haha good one
Hi, I was trying to change parts of my bio, after I submitted it, but I can't find a path to go back and change somethings on it. Like favorite reads, guilty pleasure, and underrated. How can I go back and change those things? Also, thank you for creating this because as a writer I have always had my words, and never someone to share that creativity with. Sometimes it's like white knuckling life, but it's good to find people who share in your life, too. Because like you said, "being independent shouldn't mean you should be alone." Thanks again, Louis.
Well said.👍
This is an awesome idea!! I love
You never know, it’s so 2022 ish. Though…
Lol ! 🤘
This pblication system is very cool
curiosity got the cat.
You have me asking Siri for definitions!!’ Slandermen.
This wasn't fair. 😭😭😭
My dear future hubby, I will spoil you rotten 🤣
Link, please.
Laughing out loud really. The sarcasm in this story. Are you fr with the story or you just made it up. Anyways, you should definitely read it article on farm care and share it. And hit me with the 3 oversized blue balls story.
What did you study?
HEAVENS TO BETSY!!!!!!!!
How Brilliant!!!
This sounds great! Looking forward to trying it out.
WHAT A STUPID APRIL FOOLS JOKE.
‘Baby, wanna see my paid subscriber ratio’, works for me.
I made that up.
There was an *actual* Booklovers Lonely Hearts Club in the '80s, based in Philadelphia. I joined it and tried for a while, but it was clearly for females seeking females. Later they got real and advertised it that way.
I'd love to meet people who like Wittgenstein.
I would love to read a 'Wittgenstein for Idiots". Know what I mean? I run into him as an important influence on a lot of people -- but I am not willing to spend a year reading something dense on him. Seems like there is no popular introduction.
Wittgenstein's language is pretty transparent in Philosophical Investigations. I think the most helpful thing is to read Norman Malcolm's short bio and then think about why Wittgenstein was so passionate about the thoughts he put there, in the Investigations.
When he was young he wrote the Tractatus in an Italian POW camp. He sent it off to Russell and then decided he had completed philosophy, and so went off to do other practical things. Very important to me is that he spent time teaching elementary school. He came to see his earlier views which had become quite fashionable were profoundly wrong. He took what life had taught him and tried to repair or replace his earlier views.
The concept of 'language game' by itself is worth the effort needed to dig into the Investigations.
"love (sic)" Ha. I mean Ha ha, you people are the best. (though I'da written "luv(sic)"
Bravo, bravo, this is hillarious. I'm a day ahead, so it took a moment to realize that it was still 1 April in the USA.
Finally, a dating service for communists and anarchists
This at least gives me an idea for a post in 365 days! 😂 (starts scribbling!)
I like it :-)
This was not very nice. I only know four people in my entire country who use Substack. The discover page is not so extensive. And queer readings, though they "exploded" in the literary business, are still very very few. It would have been nice to find a community. The idea was lovely too. I suppose I just have to take this as a joke like everything else.
That's alright. I needed to share my thoughts. I'll just have to toughen up
Why did you say no
Please add captioning feature to substack video.
LOL, this is weird. Would be a cool idea to help you find things to read based on your interest though. Happy April 1st!
not “luv [sic]” ?
Sorry, but I am tin-roof rusted. My first, and last, date was April, Fool that I am.
Signing up is a no brainer.
Don’t even care if it’s April 1st and this all goes away tomorrow.
Sapiosexuals of the world, unite!
Hahahaha I wasn’t expecting that!
I’m guessing this is an April Fool’s joke.
Okay but if we just run with this line of thinking for a minute, this could be the next stage of online dating and I have discussed this with my friends before. (That is, popular platforms incorporating a matchmaking feature somehow. Instagram letting you toggle your account as single and DMs open and everyone can just browse freely? It would be great). Y'all should really consider this seriously, you could lead the movement!
Any way to edit? I want to change one thing.
This is amazing on so many levels.
I thought I would comment first and then find all these reactions and totally forget what I wanted to say!! Maybe next year!!
I ALMOST FELL FOR IT
PS...Substack, I love you.
This is surely April fools...or otherwise brilliant :) Substack: Single-handedly ending the Starving-for-love Artist archetype.
But I was just starting to enjoy my loneliness.
I’m in Live , again and again lol
These days a 4/1 hook-up can get you more than you bargained for.
Happy April Fools’ Day, LoveStack! 😂💋❤️
SWM seeks fans of HST, JCO, and DFW for LTR. Ok, I would love this idea if it was real and would bring millions of new readers to this platform.
You are really getting very creative. What a unique proposition you have come up with. Kudos.!
Ha! Now this was some early morning reading that made me smile 😁😁
I assume this is an April Fool’s Day joke... but I 💚ed anyway.
“ when seeking a soulmate, reading preferences are a greater indicator of compatibility than taste in food or favorite sports teams.”
Interesting initiative, but in my opinion none of these things is an indicator. A person can have totally opposite preferences in food, sport teams, reading, philosophy, religion, politics and all that, and still be a great (perhaps the one and only) soulmate for you.
But perhaps this is an April 1 joke?
Au contraire:
"If you laugh at different comics, if you root for different teams,
Waste no time, weep no more, show him [her] what the door is for;
Rub him [her] out of your roll call, and drum him [her] out of your dreams."
-- "I'm Gonna Wash that Man Right Outta My Hair" from "South Pacific" by Rodgers & Hammerstein https://www.youtube.com/watch?v=Zzu8ZxBHMWk
I sure hope this is an April Fools joke.
What a great idea!
For shame, Substack.....
I do hope this is an April Fools! Cute idea, not in the vein I wish for Substack moving forward. Good one!
Ugh. April Fool’s Day is the worst.
The worst worst
"Sapiosexuals" (stealing that one) ... You're discriminating against the zoophiles!
I would not be able to work the seven days a week I need to stay in business.
Well played.
Lol. Awesome.
And on April Fools, haha. Well, done.
What a womderful service! I've found the love of my life long before Substack's birth, but I want to offer a custom and handwritten poem to the first 10 couples matched through this service to celebrate their newfound happiness!
Bwahahah!
Lol
Best April Fools' joke EVER!! 😁
So fun and cool.
Hmm, but when I click or type in my browser "mylovestack.com". it kept redirecting me to this newsletter post.
Is it me or has anyone else experience the same error?
Xoxo indeed.
Yes, I was just going to mention it. All roads lead to the same post. Did you ever find it? I am going to do something else now :)
No I haven't found it yet. Maybe love is not meant to be for me this time. Not gonna push the Cupid too far. haha.
@slandermen Comedy is fun, but even if you are amused or driven by some very abstract concern, I find funny funnier when it is rather concrete and comprehensible. A joke so subtle that only one person laughs at the right time strikes me as a wasted effort. And I am not as fan of ridiculing "the peasants from on high."
I am reasonably friendly though. 8)
This is so funny, and heartbreaking. :)
Why did you say no
I don't understand
I’ve basically given up with love on the internet, it has never had a happy ending for me anyway.I guess you really never know though.internet love is sketchy at best.
That's right. You can't hug an avatar and bunch of words, or a covid for that matter. Although, Slandermen, your one open eye avatar is sorta sexy in a non-blinking way, and it might entice a lot of chicks.
https://www.youtube.com/watch?v=CfHrCwL1bcQ
The Eyeball Kid can't even see a covid (which doesn't exist), and he's got a huge eye AND a manager.
Aww, well you know if I met you in person, I'd hug that disgusting, filthy body of yours. That'd make 4 hugs altogether, but yeah my hug might move you a little further down the road (that Sagittarius "Archer" in me).
I know, I know. But this line in the song sums up how I "see" you (pun intended):
We're all lost in the wilderness
we're as blind as can be
He came down to teach us
how to really see
👍🙋♂️
Thanks, Craig. I gotta balance the light and the dark or I'll feel lopsided, haha.
I don’t blame you at all Sharine, the Eye guy, had some issues I think.
Ah, Slandermen is super-cool and will bring an extra shield to the blogosphere (or probably wherever) for genuine truth-seekers and truth speakers. But if he senses pandering and/or peddling of lies, prepare to be slayed, openly and ruthlessly. And I say that with deep respect.
Got it now thank you I was off base totally. 👍🙋♂️
It's okay. I am also doing what I can to share the love / truth, even if it's painful. But Slandermen is pretty much the resident expert in that area (that is, zero tolerance for pandering and/or peddling fraud). I'm just a lowly student.
Also, he would never call himself an "expert," as far as I comprehend.
But I'll stop since I don't like talking about people without them being present to defend themselves against my potentially flawed characterizations, haha.
Wishing you well.
Well, I thought we'd covered that ground. Are you still feeling victimized? You say you have a temper, but this sounds pretty spiteful. Are you the sort that chews over things endlessly and turns everything into hatred? Cuz that won't hurt the people you feel have wronged you, S. It only hurts you. xo
I banned you because my readers were very unhappy with you. They complained, I acted. You choose to think that I am a false friend, that's your choice, but I've been honest with you and still think you have things to contribute. I certainly don't hate you. I like you. I think you're funny and interesting. But as you yourself told me, you have a temper. Well, okay. It doesn't bother ME, but on my page, I want my readers to feel safe, and they didn't. If you want to be "unbanned" then I suggest you think about boundaries. Everyone has problems, S. Everyone. So don't feel singled out. Yours show up more easily on a writing format, perhaps. Take care. I hope you'll reconsider being friends.
Okay. Have a good life.
second link awesome!
I mean, we all will, most likely. Or with a hospice nurse.
So depressing, I’ll take the easy way out . I’m too old too even think about that stuff. I’ll go quietly in my sleep. Thank you !…! 🤣😂
If you figure out how, let us know ... 🤔 oh, wait ...
Will do. 🙋♂️
I don’t think I can figure that one out actually.