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Sure, that's why I said I wasn't against there being video at all for those who want to use it. My objection would be making it a very prominent part of the platform. For example, video previews in notes or when you view your inbox in the app would be awful imo. There are plenty of platforms already for those who are focused on video. Coming to Substack from those platforms is like walking into a forest after being in an air-conditioned, artificially lit, noisy shopping centre. If the chain stores start setting up in the forest it will be a loss.

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again, it is the quality of the content that is making it suitable to be published on a creative comunity platform like Substack. Not all video content is noisy or obnoxious, as is text content. When I was looking for a suitable platform to publish my video diaries, I could not find the right audience in a paid environment. So if you know 'plenty of platforms', please let me know.

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