We’ve just released a new feature that lets writers set special offers for readers. If you have paid subscriptions enabled for your publication, you can now offer free trials or percentage discounts right from your Substack dashboard. This feature can be helpful if you want to offer prospective subscribers a special price for, say, Christmas, or if you want to encourage new readers to see what it’s like to be a subscriber for a while. We’ve seen that special offers can be highly effective for converting casual readers into paying subscribers, so we wanted to make it as easy as possible for writers to issue them.
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