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Some reminders and celebrations from the Substack team:
Who's celebrating a milestone? Tell us what you are celebrating and the sharpest piece of advice you have to share with fellow writers about growing up to this point.
Personally, I've reached a milestone in a field I never thought I'd be involved in less than a year ago, and this is truly the most amazing aspect for me. I started writing little by little about my investment knowledge and shining a light on global finance in a short and to-the-point style.I really hoped my page would catch someone's attention one day, come in handy, and help those less aware of investments reach personal goals—financial milestones, if you will. I've recently started receiving a lot of feedback and interest from people, which I had hoped for but never expected to come so quickly.Numbers don't truly mirror how many people I feel I've connected with. I'm happy that I'm able to guide each and every person interacting with what I'm providing.
If I could go back in time a year, I'd probably tell myself how important it is to invest in yourself. Your knowledge will always be the number one aspect of everything you wish to encounter or work with. Material things are not a priority. Work on yourself, and you'll quickly notice how everything around you will ultimately flourish.
I’m a subscriber of yours and want to just say a quick thanks for becoming my role model in investments. Great piece of advice and interesting to read articles! Happy I’ve found you!
I just subscribed. I write The Tobin Report, which is also about investing, with similarities and differences. I agree 100% that investing in yourself is the MOST important. Also, I write as if nobody is reading...funny how it allows me to truly express my knowledge of 20 years in markets without 'overthinking' what others think. :-) Cheers.
I don't know about everyone else, but I'll definitely be reading! I sometimes overthink about what I write and on occasion try to think of Substack as writing in my little journal. Writing on a popular web sounds terrifying in some sense. On the contrary, I try to be funny and interesting for my readers, might not always work, but I believe that it's important to take things with a piece of cake!
Agreed...I too like to speak in my own voice and be funny when appropriate (or inappropriate at times, lol). I just finished one today and stuck mostly to 'business'. Lol...I was excited to see there are other people outside the US reading my newsletter...kinda cool. I'm going to go back and read more of yours. :-)
"The amount of income you make is not going to be displayed on your tombstone
I measure my impact not based on how much money I have made , but by how many people in the world would be willing to take care of my family after I die"
This hit hard because one thing that outshine all the external benifits is the authentic and pure relationships you can build through this with like minded people
There are many quotes that hold the same stem and meaning. But what you are saying here is pretty much what I live by. I'll note this one down. Inspiring, thank you 🌼
Happy to hear from you and thank you Finlay for your trust and support, I'm sure you'll exceed your expectations and have a bright future ahead! Best of luck and have a splendid afternoon!
I'm celebrating getting 60+ subscribers after starting to write on Substack 3 months ago as a fun side project. To most, it may seem like a small number, but I'm celebrating the fact that 60+ people made a decision to choose to read my writings and hear my story:) That is already beyond my wildest dream!
My advice: keep writing for yourself. You cannot please everyone on the internet so you should just please yourself first!
This is actually really good advice. If you write something that at the end of the day, you're proud of, you can pretty much leave it at that, in my estimation.
True, true. Reminds of the song Garden Party by the late Ricky Nelson. There was a free concert at Madison Square Garden many years ago. Lots of top names showed up. Ricky wasn't invited.
I know it's hard to put your heart out there for others. But I also know that some of my hardest pieces have made the most impact and are ones where I've received the most comments. One of the comments I received that really hit home wasn't so much about my story but that the reader felt that they were finally hearing my true voice. I hope you continue with that goal, no matter how hard it can be.
I agree. The more vulnerable I am, with what is really going on, that which makes many uncomfortable, is often when I get the most amazing responses from others who understand as they have been there or are there currently, and they feel they are alone there...
I hear this from many other writers, and I think that's the key: feeling alone is a common part of the human experience. It's easy to get stuck inside our own heads, but when someone else is willing to put into words what we don't know how to say, it can be like a light shining in the dark.
Yes, feeling alone is part of the human experience. And sharing our stories can help others feel less alone. It can be scary when revealing some things you wish you didn't experience, but in the end, if it helps someone else feel less alone, there's meaning in that.
Yes, my mother, when alive, loved to hear me read my stories to her. She always said what you say here. That we all have these feelings! They are uncomfortable. Most of us automatically flee. If someone can map it out in a clear and consistent matter, then instead of fight or flight kicking up and acting out, there can be the dawning of a new thought process that can make safe, the emotions that feel unsafe.
That's also why I've chosen to completely change the way I do my paid subscriptions. I plan to be more vulnerable in general, but I'm saving my most honest pieces for the people who have decided to be "all in" on my writing and voice.
It's a comfortable enough place to let you feel you're in a safe place. I went through workplace trauma last year, and it's taken me a long time to start writing again. In fact, I haven't put up a "new" short story yet. Everything I've put up is old. But I'm writing again, and that's all that matters. I don't have to sit in fear of rejection for every story I put up on my page. And that's a big plus. I've always thought my writing was good enough to be read, and Substack has proven to me that it is.
I think being honest and vulnerable is key. When we are guarded and want every single word to be sophisticated and perfect, it takes away from the authenticity. That's my two cents. Now I have to figure out how to grow my audience sans social media!
You grow your audience by engaging with other writers. Being on this page is great, as long as you contribute. Leave a link to your page (even though you can just hit the avatar and your page will come up). Like this: https://benwoestenburg.substack.com/about It takes you to my page, but so does hitting my name. The more writers you engage with, the more cross-posts you share, the more people will look at what you have to offer.
Engaging with other writers here is key. I've considered doing more "guest posts" on mine, but I also want to be discriminating about how many and whether they actually speak to my audience.
Ben, in your opinion/experience, is there extra mileage in being so explicit? I mean, people can just click on your publication's name next to your name
That's true. And I know that. But when you put the link in, it takes you directly to that page. If I want you to read a particular story, I can link you right to it. Usually, I send them to my "about" page, so they can decide for themselves. They don't have to search around. https://benwoestenburg.substack.com/about That takes you to "About" me. Of course, you have to make that page interesting enough to hold someone's attention. But if I want you to look at a particular story, I can send you there: https://benwoestenburg.substack.com/s/the-african-songbook Linking directly to it seems better to me. It might be a personal preference, but it gives more clarity.
What's your experience with/approach to cross-posts? I haven't done any yet but have come across several pieces that I'd like to share with my readers.
Cross-posts are an amazing tool. You can share other peoples' 'stacks with your email list. It gives your readers an opportunity to see what else is available. Those writers might get a few subscriptions because you shared them. It helps others get noticed. If they don't want to read it, they can simply delete the email.
I'm doing the same! I keep feeling a pull to try Twitter in unconventional ways, but thus far I haven't succumbed. I've been off the socials since October 2022, and I'm loath to go back.
What methods have you tried so far? I've sent emails directly to friends, family, and contacts; submitted the newsletter to directories, linked it on my website, and shared individual posts in some Discord communities I'm part of.
I put my Substack newsletter details in every email I send out (inb the signature) -- even to people like the taxman. I mean, you never know! And if people don't know about it, they DEFINITELY won't subscribe!
I like this idea. I only have a signature for my work email account, but putting one in on my private email account that then links to my Substack is a great idea.
Mine is definitely in my email sig! I'm working on making my personal writing more prominent on my website, too. I need to transition that from "HI I'M A CONTENT MARKETER" to "I'm a writer."
I agree. It is important to be honest. I was watching this video on Film Courage YouTube and it spoke about asking Whys to get to the truth/core of a story or things we do.
I tried it last week. Had quite a stressful time, and decided to use my platform to open up about it and talk about stress and how it relates to me as well as to our society. It felt vulnerable but I also felt like it offered a personal perspective to something that everyone struggles with at some point. By opening up, you hopefully make it easier for others to do so too, and to share their thoughts and feelings.
Honest is easy when you write in your own voice, for your own reasons (mine is therapy) and vulnerability seems to come naturally enough when you publish.
But it also depends on what you're writing, doesn't it? If you write fiction it's hard to separate the real from the fiction when you read it. We put so much of ourselves into our stories, I think anyone who writes fiction is writing some sort of therapy they're not even aware of.
That is very wise advice. I have also discovered that when I write what I want to write and share stories from my life and what I've learned, I naturally attract people who resonate with my writing. I've never been one to write about whatever is trending at the moment, or choose subjects based on the number of people interested in that topic or how profitable that niche supposedly is. I'd be miserable if I did, no matter how much money I made. I'd see it as selling out and not feel good about myself.
Absolutely! Checking out what's trending each day and writing about that used to be popular advice when I was blogging. I never did that. It just wasn't me. But nor did I want to follow any of the bloggers who did operate that way, their blogs were all something and nothing. They acquired lots of followers but very little interaction from them. I guess some people are all about the numbers though.
So true, but having said that, also met lots of lovely people too, for which I am very grateful!💕 Happy to be here now though. Substack seems to have such a positive friendly community, and I'm loving that vibe! Writing generally can be such a lonely vocation.
"The amount of income you make is not going to be displayed on your tombstone
I measure my impact not based on how much money I have made , but by how many people in the world would be willing to take care of my family after I die"
This hit hard because one thing that outshine all the external benifits is the authentic and pure relationships you can build through this with like minded people
Numbers are shiny, attractive, and measurable. Stepping out of the "best practices" comfort zone is scary. And going against the grain doesn't produce 10X Growth Overnight™.
In other words, it's not for the faint of heart, the impatient, or the aspiring Internet Guru...
As others have said, I think as long as you're enjoying putting the content out and engaging in the creative process and finding it stimulating then the numbers will find themselves increasing.
Congratulations!! That's absolutely a number to be proud of. This was so lovely to read and a necessary reminder that the quality of writing and sticking to your goal is what it's all about :)
Exactly, Sophia. It is ALL about the quality of the writing. But you have to put thought into how you define quality. Beyond proper grammar, syntax, and so forth, there's the quality of the thinking that went into it, and the way you build to your points, and so much more. I think its worth the time to stop and really think about what lends value to your work so you're more aware of it.
Good ideas for everyone, Howard. Agree that it is the quality of ideas and the thought process your writing lays out as you make your point. I fairly regularly stop and access what I've put out to make sure it lends value to an otherwise crowded field of writers—I don't always succeed, but I do think about it. I keep the late Nora Ephron's words in front of me as I write each post "Journalism is not just about regurgitating or reciting the facts...it's figuring out the point ...what it meant and why it mattered." That ain't easy!
"I fairly regularly stop and access what I've put out to make sure it lends value to an otherwise crowded field of writers"
👆🏻 This is the mindset I'm cultivating now. I spent a lot of time ensnared by the lie that more content = better (and is, in fact, Essential). But you're 100% right: part of adding value is to know when not to say something because it's been said a dozen times (or more) already.
Unique ideas and thoughtful approaches that make others stop and consider a different viewpoint have the power to incite change--whether in one individual or in the broader society. And those are sorely lacking in mainstream internet media!
Thanks! The main reason I'm writing my newsletter is to help people become more aware of the structure that encourages and nurtures our growing inequality, that it is not necessarily their fault if they are struggling financially otherwise. And I am still ensnared by the idea of churning out content...but I've slowed a bit in an effort to put out more thoroughly researched content. I've never been capable of "churning things out" and I don't want to be. I'm a slow, but steady creature:-)
I believe in that whole-heartedly. I write for myself first. You can't write hoping an audience will follow you because you're giving them what they want. I don't think it works that way. If you don't like the stories you're writing, how do you expect anyone else will? I've been here for about 8 months. I've only got 111 subscribers, but I don't let it get me down, thinking I have to do better. As long as I am true to myself, I believe the followers will come. I'm sure there are others out there who appreciate long, involved, short stories that delve into the heart. Take a look. https://benwoestenburg.substack.com/about
I recognise this. In the beginning I sometimes worried about the fact that I am interested in so many different topics, but ultimately that is what keeps you going and motivated, and people will (hopefully) be drawn in by your enthusiasm.
Hi Robert, I find someone who has varied interests and writes passionately about them very inspiring. You will be able to draw readers from a wide variety of backgrounds into your community, and that has to be good! I meant writers who jump on every trending story just to get readers, likes, to go viral. When I was blogging I came across a lot of bloggers like that. Fair play if it works for them! 😊
I'll echo Matt, wonderful advice, Yuezhong. Having been a commercial copywriter for several years I've become fixed on figuring out what my audience wants before I write. Now, I've had to completely reverse that and trust that my content will reach and convey value to an audience that just doesn't include everyone, and that's fine!!!
And I live by that. I've always written for myself. Unfortunately, I've always written long stories. But I like to engage the senses. I want you to smell the rain when it hits the pavement on a hot, sunny day. I like to layer my stories. I ended up writing for myself and not worrying about the small stuff. The readers will come because the quality of the writing will draw them in.
It is, isn't it? 60+ in 3 months. I've been on here for 8 months and only have 111. I have to tell myself constantly that I'm here for the long haul. Don't look at what I have now, look to a year down the road, or maybe two.
I hit a new subscriber mile marker this week and, to be totally honest, I wasn't even trying. It came from genuine, small scale engagement and conversations with other writers in and outside of the Substack community. And I think that would be my advice: Growth is just a natural result of creating meaningful connection. If you're going to chase anything, chase after that.
Couldn't agree more, and that's exactly how I've grown to over 100 subscribers here and a larger following on Medium and Post (post.news, a wonderful Twitter alternative with a very different, friendly and helpful atmosphere).
Someone on LinkedIn said meaningful connections matter so much more than just getting leads to potential clients, and several of us agreed with her.
Generally speaking, no. My Medium articles occasionally become newsletter posts and vice versa, but that is rare. I do share links to my Substack newsletter articles and some I've published elsewhere on Post, but try to not do that too often. I balance it with commenting on and reposting content others share on Post, sharing photos I've taken or my opinion about a recent event in the news or personal experience, etc.
It's funny to me how flagrantly accurate this is and yet I need to remind myself of this repeatedly. I'm always so appreciative when people remind me, I need this drilled into my head!
YES! Removing Facebook, IG, etc from my phone and adding Substack was the best move ever. Now, if I do wanna scroll, I’m reading, interesting articles that fill me up rather than looking at pictures of someone’s fake version of their life.
Between that, and doing the artist way morning pages, I feel so full of creativity, vibrance, and unfettered life force. FREEDOM!!!
that's awesome! i am constantly trying to have better habits around social media. i dont have any of the apps on my phone but i still spend too much time scrolling on my desktop... i write a newsletter about this very topic if you're interested! scroll sanity on substack :)
Defo stepping away from social media! I left twitter at Xmas, my gift to me, best thing I ever did! More time and focus for my Substack adventure, now... bonus! 💕
Leaving Twitter was great for me, too, even though it means I miss many editors' calls for pitches and thus some much needed potential income. Still worth it to be out of that toxic environment, though. I never enjoyed Twitter, just saw it as a necessary evil to promote my work. I actually enjoy interacting on Post and have connected with many kindred spirits there (post.news). If you do join Post, I'm @writerwendig. I got more followers in my first month on Post (despite only posting once or twice a week) than I did in almost a year on Twitter. Much higher quality content and valuable info shared by others, too, kind of like these Writer Office Hours!
Thanks for the tip, Wendi. I was considering joining Twitter but all the thoughts here are reminding me why I have an aversion. I am curious about Post now.
Wendi, this sounds cool. Would you be willing to speak with me for a podcast that I'm making about social media? If so, please reach out carmellaguiol at gmail dot com. thanks!
Oh me too! Lately my phone has started giving me weekly reports of the amount of time I spend on social media, and even though I gave up Twitter, am only left with Insta, that time is going UP knstead of down i am such a sucker for reels... so msny interesting people doing fun and exciting things ! 🤣
I still believe that it's very important to have more than just a "presence" in Social Media. I've spent a decades consulting about the Internet to many of the largest companies, and it's very clear to me that almost all of the search engines pay attention to, and grade, your overall "Buzz" on the Internet. Thus, you'll rank higher in user searches if you're more "socially" active pm the world wide web.
That said, substacking seems to be a very powerful way to create social buzz!
Thanks for sharing, Greg. I appreciate you talking about the impact of search engines regarding number of posts. I concur. I joined LinkedIn in November and got to over 150 followers in two months (in addition to 130+ connections). It's not a lot compared to people with thousands. But my friend said I started showing up in his emails from LinkedIn about my material because I post. I am learning that finding a balance so social media is not an energy suck but a value-added experience without expecting any immediate returns to be a (mostly) sane way to engage with it.
Yes, social media can be good in limited doses, but also a time waster and depressing. I've never been on Instagram or TikTok and have no desire to be. I'm not especially active on the platforms I am on (LI and FB and Post) either.
If anyone is interested, I write a newsletter about how to stay sane in a digital world. I tackle topics around social media, smartphones, apps -- how do we navigate it all while maintaining our sanity??? check it out! https://carmellaguiol.substack.com/
So. Hard. A constant struggle.. But I always come back to the writing, and when I do it makes me realise that spending my energy on that makes me much happier..
I hear you! I post to social now just because Substack recommends doing so. "It came from genuine, small scale engagement and conversations with other writers in and outside of the Substack community." It's the gift that keeps on giving.
This feed is very inspiring as, yet again, I feel discouraged. I am working on building my Substack, haven't published anything yet and keep getting the chronic niggle that I don't have many people who may follow me over to this platform. I love hearing about all of you creating meaningful connection and being true to yourselves to create 'genuine, small scale engagement', as Tami says. This is exactly what I am working for and sometimes forget is possible. My goal marker will be to publish my very first piece on SS soon! To all of you walking the path ahead of me thank you for your thoughts and input, it definitely makes a difference.
"The amount of income you make is not going to be displayed on your tombstone
I measure my impact not based on how much money I have made , but by how many people in the world would be willing to take care of my family after I die"
This hit hard because one thing that outshine all the external benifits is the authentic and pure relationships you can build through this with like minded people
100% agree. And Katie if you read this, these threads have become something I really love and look forward to each week. Getting to read everyone's comments and thoughts is a real highlight.
Networking is certainly superior and takes as much time with better results. But it also requires more of "you" as opposed to just posting and "liking"
Agreed. I am still in touch with the authors I reached out to over 15 years ago and sharing new ideas on book promotion and finding ways to promote each other.
I'm looking forward to what you have to offer. I launched my first book (via Amazon publishing) a month ago and I have a lot of work to do, but hoping that the book can feed my Substack and vice versa.
I got my first payout from subscriptions this week for my substack that gives readers access to ask their developmental (or general) editing questions.
I've earned money in a lot of different publishing settings for other people's books/manuscripts. But this payout, though less than $200, felt pretty special.
I am wondering how, those that have gone paid, decide which posts should be paid and which ones remain free? I've read that the best ones should be free but how does one decide what's best?
What I did first (I started 8/21) was put some older/oldest posts up as paid. I've noticed I end up using some articles' links more than others (my gateway articles)....like my "In The Ramones' Hotel Room" article, or interviewing David Cassidy in '75....these are my easy go-to's to get people to go "Wha....?!?" and hopefully hop on board!
Online, too, The Ramones and David come up frequently, and I want those articles to be free, and I make sure I don't link a paid-only piece. I wanted to share a link, yesterday, to an article, and noticing it was behind a paywall, I went in to make it free!
You do you, and set your own guidelines....but, yes, start with keeping WHAT YOU DEEM TO BE YOUR BEST, free, and either start with turning oldest posts to paid, or just pick and choose, based on what you've already tabbed as your best to stay free! Good luck!
If I am understanding correctly, it's keeping what's popular free. That makes sense actually. I was getting twisted up in my head, worried people would be disappointed when they read a paid post and think "this is not as good as the free stuff"
It's like the heroin dealer on the street.....he'll offer you the first hit or two for free (I'm told!). You'll get hooked, and then be eager to pay from then on!
If that's not a familiar reference, just add an "e": It's like the heroine dealer on the street......For those who write fiction, there ya go: A street-corner bookseller! Or, like the cereal companies do...a free, little box in the mail, then buy a big box!
In the '70s record biz, Warner Bros. Records used to offer 2-LP compilations, with new artists and new releases featured. An ad and coupon would be printed on each standard album's (sold in stores) inner sleeve. For $2, you'd get these "loss leaders" back, in the mail!
Warner Bros.' hope, of course, is that you'd hear The Doobie Bros. track on the sampler, and go buy their album, etc! Hope some of this helps! Go get 'em! So, go sell your hero, protagonist, antagonist, and I suppose, if you must, your heroine!😉👍
For me, I have always offered a paid option since I started in October 2022. The first few subscriptions came out of that (choice from the reader). I have not changed my offerings but I have made adjustments: I still offer a weekly essay on mental health and healing from trauma as well as a weekly podcast on the same topic but I have added a monthly worksheet (this is only for paid though) so people can dig in more and implement learnings from a recent essay (I am a therapist so I offer unique insight based on research and my practice). I have also added a paywall on older posts (I have over 30 posts from when I started so there's lots of material). People can also join for free for 7 days to get the full experience. Here's a link to my most popular essay to date (sensitive subject matter warning): https://faithcbergevin.substack.com/p/what-burns-in-you
That's a good question, for me, I try to offer something a bit extra to the weekly post. I just started a series for the paying subs this week, so it's still the same quality (hopefully!), but it allows for a deeper delve into he writers and topics I research.
Congrats! That is really cool! I remember receiving my first rent payment years ago from a rental I owned...and my first dividend from an investment...such a great feeling!
Well done, Amanda! Would you be willing to share how long you've offered paid subscriptions, how you determined the level(s) you wanted to offer, and how you differentiate paid from unpaid content? Thanks!
Sure. I offered paid subscriptions starting last month. I decided to offer a $6/month subscription or $50 for the year. I knew there were folks who were familiar enough with my work who would give me a boost when I went paid, so the $50 discounted yearly option was for them.
I saw most Substacks were $4 a month, and I decided since I have 15+ years in developmental editing that I wanted to charge for that value. I use the line between paid and unpaid content to illustrate the difference between writing that helps us "clear out the cobwebs" (free) versus writing that is intentional, instructional or hands-on (paid).
Hi all! This week I got the most robust comments/discussion yet on an essay I wrote. It was fulfilling to hear my readers' thoughts and interact with them on a topic I find interesting.
This advice is so dumb, but I only just did it...put a "Leave a Comment" button at the end with a note inviting comments 😂. Sometimes it's the simplest things!
I don't think it's dumb at all! I think sometimes it might seem a little intimidating to a reader to write the author a comment, so to invite them to do so is quite welcoming. 💕
Rae, there is absolutely nothing dumb about that advice. I've consistently included a "Leave a Comment" button but now feel REALLY dumb about not indicating how valuable it is to do so. Won't make that mistake again! THANKS!
I love this, Rae! Sometimes the most obvious sounding ideas really just aren't. This is very much my current goal on my Substack is to inspire discussions. I'm going to put a comment button at the end of my next post. I'm excited to see if it plays out! It sounds like it'll help.
I'm holding out for the interplanetary readership, Elizabeth! Until I can nab Jupiter, or claim Neptune as FRONT ROW & BACKSTAGE strongholds, I won't be certain my reach is exceeding my grasp! Join me in my quest, won't you?
They pick you. The email said: "We look for writers who, like you, are covering a clear topic in a unique way and exemplify Substack best practices, like posting regularly and engaging with readers."
Not sure if it's a milestone, but this week I put up a post about how I was no longer going to be using AI image generation, preferring instead to go back to my own illustrations. Technically less impressive, but hopefully more honest and interesting for readers. The response to the post so far seems to indicate that people (or, at least, my readers) are appreciative of the move.
And in terms of advice to share: keep evolving and improving on how you use Substack. Don't stick with how you set it up in the first month: keep re-writing the About page, rejigging the presentation and fiddling with the overall publishing formula. And keep a close eye on what others are doing - we're all poking at the edges of how the platform works, and there's a lot to learn.
I agree Simon! Just this past week I updated the "welcome page" message on my newsletter, "moviewise: Life Lessons From Movies." It had previously just been one sentence, now it's a call to action:
"Improve your life one movie scene at a time! Discover valuable life lessons hidden within your favorite films. Subscribe for weekly insights on personal growth inspired by the big screen. #MovieTherapy #MovieRecommendations"
I approve! I like to make my own art too sometimes hard with renovation images. Your illustrations will feel more personal for those reading. Writing is an interesting medium as readers always want to feel connected to the author even if the medium itself is more removed than music, for example
Exactly - and over the last couple of months I've come to realise that using AI images was putting more distance between me and readers, even if they were superficially more eye-catching.
I'm so glad you're making your own art. Your art is nice and art is subjective anyway. Computer generated art, even AI, isn't going to have the same feel. At least it doesn't yet.
I received a couple of very nice compliments on my substack newsletter. For example, one person said he now gets why writers he likes like mine. It made me think: it would be really good if there were a facility for easily collating such comments into testimonials. I know there are recommendations, but I think it would be good if there was a way to gather together such comments.
Hi Terry. I usually copy and paste "special" comments, accolades, testimonials, and endorsements in a newsletter called Who reads your work? You can pin it on your front page if you want. Social proof is a great way to get new subscribers...
That's the sort of thing I had in mind, Paul. That sounds like a good idea. Do you ask permission, or just assume that by commenting that permission is implicit?
I will sometimes thank people for the comment, then let them know I will use it for social proof. People seem to like that, because it gives them a call out also.
I've stuck a few on my About page, Terry....even recording artists who've commented positively when they've read about themselves, FRONT ROW & BACKSTAGE! For ex: Taxiride's Jason Singh says, "Thanks, Brad, for reminding me how good we used to be!" "Paul Bowen of Starjets grants instant interview!"
I have no shame....it's like a movie ad: "Here's what the stars are saying.....!"
Likewise, Paul. I use my invitation for "Guest Writers" to both thank writers, share links to their sites (and your site is one of them), and showcase a positive blurb they've made about "moviewise" under "mentions":
That's a great idea! I've had lovely back-and-forth with readers on some pieces. And it's a pretty great feeling to have that interaction. What a clever idea to put them together in a way that celebrates your writing while also bringing visibility to those who were kind enough to make a comment on your post. Truly win-win!
A friend of mine keeps a folder of "praise" on her computer. It's just for her, but it's nice to look at on tough writing days. I haven't started one yet, but I probably should!
Yeah, good call. I do this with work with all my students and the ones who occasionally email me to make me remember that it is actually all worthwhile, even if I'm only making a difference to a handful of them each year.
(Plus, it's good necessary stuff for promotion forms.)
Undergraduate biochemistry, metabolism, immunology, proteomics. Hence I'm always happy if I can get any students enthusiastic and involved with the content.
You lost me after 'undergraduate'. Very interesting, but I find all the technical terminology too challenging. The closes I get is reading New Scientist and Scientific ~American
I created a media pamphlet with some compliments as testimonials. It would be nice to have them on Substack but people submit those as recommendations.
Yes, but -- and I haven't thought this through TBH -- I think testimonials and recommendations are different. For example, this was a testimonial I received from an editor. It's the kind of thing that I think would work as a testimonial on Substack for anyone thinking of asking me to write a guest post, but not as a recommendation to potential readers in general:
"Terry Freedman has written reviews of educational titles for Schools Week on a regular basis since August 2019. His reviews are consistently insightful, showing an experience-informed understanding of the reality of working in schools, as well as keen engagement with a variety of facets of educational theory and practice from pedagogy to fundraising. Terry is a joy to work with. He always submits on time and is open to feedback, working promptly on edits that show an appreciation for our readership's interests and preferences, and I would highly recommend him to any editor."
I’m talking about the blurb they put with the recommendation. This looks like a professional reference. It wouldn’t work for a reader. Not pithy enough.
Well, I agree, but it might work for a writer looking for guest writers. I have also received very pithy testimonials that wouldn't be detailed enough to work as Recommendations. As I said somewhere, I haven't really thought this through, but I do think there's room for testimonials and that they are different, in some way, from recommendations. On the other hand, I'm starving so there probably isn't enough oxygen in my brain for me to think clearly!
Okay, I think I get it. Most haven’t guest written because we don’t quite share subject matter but I have written for others. Do people need that must enticing for guest work? Eh. I’m sure you’d be a joy to work with, though. 🙂
It's just so overwhelming. I know I would like so many of everyone's posts but there are just so many hours in a day! Maybe they or we could come up with an algorithm to match people's similar posts topics. I'm just not that good at the tech side and need guidance.
I'm on the edge of my seat, waiting to celebrate 2,000 subscribers to Unruly Figures. I'm currently 1,986. Even though I'm not at the round number (yet!) it still feels exciting that people care what I have to say about history and the rule-breakers who made it.
Good for you! Any advice on how you got there? I just keep writing and for now do not pay attention to the rest of it because it is overwhelming. But at some point I will have to get paid subscribers.
I'm celebrating my meager list of 8 subscribers. I was panicking at 4:30 as Writers Office Hours is my prime means of growing my following and no one around! But your here now so hell yeah!
I've got like 50 but I know 13 of those people lol. It's not easy growing a readership, dont let anyone make you think otherwise and feel good about all successes, even the small ones.
Seems like building a readership might be a demoralising, hell-ish pursuit! Still i'm in it for the long haul because I have nowhere else to go. All my chips are in on this adventure!
Hi Billy, Keep going. When I started in October I had 7 after my first Writer's Office Hours. It grows in fits and starts - at least for me. I've found all I do is keep my head down and do what I said I would. Sometimes something takes off - I've had two growth spurts (and I don't necessarily mean new subscribers, I mean number of readers reading my posts) and those are thrilling. But we can't always be on a high. It's one at a time, man. :)
When you trust the quality of your content and believe in it, the thing you must focus on is "spreading the word," getting your link and value prop in front of as many people as possible. Social media groups, hashtags in Twitter, all reach an enormous number of people. Quick posts about what's in it for the reader along with a link seem to work best.
I'm celebrating a noticeable increase in readers interacting with one another in the comment threads of my posts. It's one of the things I'd hoped would happen with this project, and it makes me incredibly happy to see.
My advice? Just start. Don't wait for a perfect time (there isn't one), & don't delude yourself with phrases like "I'm thinking about," or "I'm looking into." If you want to test your idea, start today.
And be patient! The "growth hack" is to do good work, and persist. Great writing finds it's way to people fast- even when it feels like it's taking forever.
Oh wow! I only found out about Substack recently. I can't believe this little world was running for years without me even knowing about it. So much good writing!
Same here. Delayed too long, but it's never too late. Having a blast now that I'm launched. And Terry, you said it best, just persist. Keep devising new ways to spread the word, but just keep writing.
I'm reminded of Blondie's husband, Dagwood, whose boss was Mr. Dithers.....why, a Mr. Julius Caesar Dithers, at that, founder of the J.C. Dithers Construction Company! Thanks, Joan! My brain still works! Short-term memory be danged....yay for long-term!😁
Exactly Brad! Dagwood's boss, Mr. Dithers, is exactly why I love that word! I actually used the word "bilk" in a post and referenced an entire episode of "Sgt. Bilko", so thanks for connecting the dots. Yep, I have a great long-term memory for humor!
Yes. I am too cautious I think. But I suppose we each have to be true to ourselves. There's a mantra in education (perhaps in other fields too): "It's easier to apologise than to ask permission". But I prefer asking permission -- especially of myself!
I was laying down the groundwork for weeks, and then in meditation, got the message, "just start. It won't be perfect no matter how long you wait." 4 months now, 235 subscribers, and I 'm proud of everything I have written.
Ha. Would you believe I got the same message? I found out about Substack November last year and planned to start in January, but then I started in December and I'm so glad I did!
Great advice, Kevin. I guess at first it's easy to get too hooked on refreshing that Stats page, but the main thing is to simply persist and do good work and (especially via finding common interests in interaction threads like these) you'll naturally find a readerbase over time.
Hi Kevin, That's great! I do enjoy the comments very much. I am not at the point where people comment among themselves but the few times readers have left a comment and we've had a little back and forth have been really rewarding for me.
Oh that's brilliant! Mine have usually interacted more with me than each other, but there a little side convo in the comments this week and it made me happy to see it!
That is so right on! I listen to Joe Rogan's podcast. I was the GM of the Laugh Factory in Los Angeles for years and I knew him from there. He says he started his podcast and did no advertisement for it. Granted he was known from the UFC, Fear Factor and stand up, and so people found him, but I think they would have anyway. Look at him now--his audience is in the millions. If you build it they will come from Field of Dreams. Just keep the output going every day of possible. I really enjoy writing and I know all of you do too. The universe will deliver without sounding too new-agey! Just do it!
Next week I'm starting my new structure for paid subscriptions and while I'm nervous (because I want to see natural growth and also see it "pay off"), I'm also excited to stretch myself with more honest and vulnerable writing for those who are willing to pay something each month. I'm also excited to get some feedback from paid subscribers on my next book project 😊 I'm hoping it will increase my subscriptions in both categories.
I figure if I'm going to be honest, I want my readers to be fully invested. Right now I'm trying to decide if I should have a contest of sorts to give away a free subscription. I have a few days to decide :-)
Hi there! It is okay to run a contest to give away a free subscription. I took a look at our Content Guidelines and it should be okay. I would recommend comping the subscription, please take a look this Help Center article below.
I agree. I've found in the past that contests work very well. I haven't done it in substack. But do check out the legal aspects. I don't know about anywhere else, but in the UK there are strict rules about what constitutes a contest, as opposed to a lottery, for which you have to have a gambling licence or something!
For whomever, but since you referenced your UK, Terry, I know that, in the US, laws exist regarding the words: "Contest" involves competition, in which somebody will compete in doing something (guessing correctly, painting the best picture, naming the puppy, etc), whereas "Sweepstakes" is simply giving something away to a lucky winner (usually by a random drawing of all entrants). So, in this case, words matter, and are NOT inter-changeable.
A wee bit of advice for anyone thinking "why should anyone care about my writing when it's not Super Important And Timely":
First: your nerdy passion for your chosen topic has value, and that value can’t be erased by comparisons to other topics of writing. You know this deep down - it’s why you care so much - but the desperate noisy urgency of the rest of the world (eg. the news) can easily drown it out and make you forget why it's worth caring about.
And secondly: the enthusiasm you can bring to your chosen subject has value to other people *beyond* what you’re writing about. If you show up with infectious energy, you’ll have readers who don’t give a damn about, I dunno, teapots, or Greek poetry, or music, but absolutely love that YOU do, in the madly exuberant way that you do. "If only there were more people who enthusiastically cared about their stuff instead of complaining about other people and their work," they’ll think. And they’ll be absolutely right. The world needs both - but right now, I’d say enthusiasm is under-represented (except maybe on Substack).
So - maybe you could start a…what? Enthusiasm-letter? Fun-letter? Nerd-letter? I don’t know what you’d call it. But it wouldn’t be a "news"-letter as such. It also might have nothing to do with breaking headlines, but it could be exactly what someone needed to read, right that very second, and make a total stranger feel like today was worth getting out of bed for, so tomorrow might be as well. A "hope"-letter, maybe?
Make it fun to read with your wild enthusiasm, and you never know who you'll end up helping.
Thank you, I needed that; I'm writing about being vegan and how this underlies issues concerning climate change, the environment, people's health, and of course one's ethic attitudes; not the most popular topic. But that's where my enthusiasm is, big time!
I have been thinking a lot lately about the ethics of eating meat and animal products. I have had both vegetarian and vegan diets and I routinely reflect and rethink where I stand and what I think works for me, ethically. Would you be interested in doing a letter exchange through substack to have a thought exchange about it? Let me know if you'd be interested in something like that.
I love the way you think, Mike. It's reflected in your awesome nerdy-letter, Everything is Amazing!
Your advice is spot on - there is so much noise around us, it's important to focus on what we can control instead of wallowing in what we can't control. "Nothing great was every achieved without enthusiasm." ~ Ralph Waldo Emerson.
Thank you, Heather. 🙏Yes! Enthusiasm is the fuel that powers the best writing (including the negative kind, of course). I've certainly found that when I try to write with none of those feelings in the tank, my writing sucks. Finding a way to care, finding the right angle into it that lights you up (and by extension, finding a way to tune out what you don't really care about) is the best of first-steps to take with a new piece of writing.
Such good points, especially about writing with "feelings in the tank." I wrote about love last week, I know, typical for Valentine's Day and all, but my writing took a 180 from where it started over the course of two days because of what was happening to me personally in my life. Scary? Damn straight! But we write to express what is coming alive. I mean, don't we???
Yep - and increasingly, so can the search engines! Especially with all this new AI stuff coming in. Indicators (social signals) that readers actually care (and by extension, the writer does too) are hugely important, both for SEO and longtail traffic. Just, not worth the bother these days to try to mechanically fake it...
Timely is subjective. If i have recently taken up the hobby that you’re writing about or I’m having the problem you are sharing in a vulnerable way, the timing is perfect. We can never know what our readers are looking for and when our offering strikes the perfect chord for them.
Mike, this is so spot on that I'm screencapping it, and it will likely become my desktop background.
THIS is what makes good writing infectious: writers pouring their hearts and souls into what they create and turning out amazing work as a result. It becomes even more powerful when merged with craft for that extra touch of polish.
I love that there's a subset of writers on the internet that realize writing purely for consumerism and marketing has little to no value.
Thank you so much, Theresa. That's immensely kind of you, probably too kind, so I will work very hard to not let it go to my head. (No guarantees.)
Well, I'd say it has value if you are genuinely, truly enthusiastic about consumerism and marketing! And if your audience is equally enthusiastic. But faking enthusiasm cynically in order to cash in on these seemingly lucrative topics - yeah, that doesn't go well, after a certain point. Once that well is dry and you've got no way to refill it, it's sucking up dust all the way to complete burnout. So, writing under those conditions purely for the $$$$ is...
Well, it's like one of those jobs we're all working so hard to avoid, isn't it? :)
Yeah, it's mostly a disingenuous form of writing. When you create content just to sell stuff and don't actually have something to say beyond what's related to a product or service, it's very obvious. And only serves a peripheral purpose. We've all Googled a question knowing that someone, somewhere, wrote an SEO-driven post to answer it, right? 😅 You can make money doing that, but only at the cost of your integrity...
Thank you for hitting this nail on the head. I was tempted to share that I felt like I hit a milestone this week with my 21-week streak. But it seemed inconsequential when I read about the big milestones of others. And that feeling stemmed from what you captured so beautifully in your post. So, if anyone is listening, I care about what I write - REFLECTIONS ON PROVERBS FROM AROUND THE WORLD. If that speaks to anyone, let’s meet at my Substack account. 1 new reflection every Tuesday. Only free content for now. And I care about my subscribers to craft good content while I perfect my craft.
Not sure if I am the one 'hitting the nail on the head' Daniel but I viewed your site. I like the idea of international proverbs, have considered writing a piece for my 'Funnies' section. Just a note, maybe rethink the background color or not. You could consult others on that 😊
I feel like I'm in a niche here on substack because I write about art, design, and culture. Maybe I need to make a snazzier snippet. Readers are slowly improving, but it feels like there is a puzzle piece missing in engaging with people and presenting value. I've been writing steadily for 4 months now, and don't have a single comment. :/ Should I be expecting more from myself? How do I achieve that?
I think the fun thing about Substack is that we're *all* in a niche. Even the most popular newsletters with hundreds of thousands of readers don't appeal to everyone. Nobody's 100% winning over everyone who signs up. And that means we're all a separate flavour that appeals to a separate audience - and that audience is going to be engaged with differently. Finding out how to do that is the big puzzle we're all trying to solve - but all our solutions are a bit different!
So I think the best thing, especially at the beginning, is just experiment in a lot of ways to see what works, because what works for *you* may be totally different to what works for someone else (however popular they are) AND you may even be totally surprised it works! I've learned so many surprising things since I started my newsletter, things I could never have learned without giving them a try and seeing them either massively succeed or massively fail, both in a way I couldn't have predicted. But the main thing is: if something's not working, shake things up and try a new spin on it...
I think that I'm going to stick to writing, and just do what I like to do for writing. It may be one day posting videos, or audio. One of the things that I love about writing is that I am noticeably improving, and my subject choices sometimes come out of the blue (I write them down in a big list).
Your wonderful and thoughtful share here was just what I needed to hear. I am newish to writing. I am finding that writing slows my mind and allows the errant fleeting thoughts to not make it to the Newsletter. For no other reason than that, it is a wonderful way to sort out what I believe and care about. I try to not subscribe to too many Newsletters (perhaps too doctrinaire) but subscribed to yours today. There is a lot of wisdom out there and I think some of it originates from your corner of the Internet.
Thanks so much, Mark - I saw you subscribed! :) That's very kind.
(And if you find I write complete and total rubbish, I can assure you that since I don't have unsubscribe notifications enabled, you can quietly disable it again without me noticing...)
I typically keep to 10 or subscriptions. If they become too much (weighed against other hobbies) I just shift them to bookmarks. I'm sure I will enjoy. I don't have them (unsubscribe notices) enabled either. In fact, when people unsubscribe I send a message "this is not the Hotel California, you can leave".
Hello all, and happy Office Hours! Here's a little bit of encouragement from one small newsletter to all of you:
Do you ever feel like the advice to "write consistently" makes you feel worse about yourself as a writer? It's tough to stay consistent with anything, let alone a craft like writing. Yes, there are lots of examples of writers who are able to exercise their creative muscles every single day, but what about the writers who have families to care for, or multiple jobs, or chronic illnesses/mental health struggles that keep them away from the page?
Here's what I say: consistency is rhythm. And your rhythm is your own. Only YOU get to decide what rhythm works best for you. Some music is fast and frequent, others slow and methodical. Whatever your rhythm is, it's the right one. Move gently and intentionally, and develop your own pace. Tell us your rhythm below, and let's see how much variety exists in the writing world!
Most importantly: keep going, keep writing, and DON'T GIVE UP! 🌿
Congrats. A year is very impressive. I'm at the two-month mark. It's a journey. I'm learning so much. The big takeaway for me to try to do my best work, keep it fresh, be honest, and just keep plugging away, writing the kind of stuff for others that I would want to read myself.
I can empathise with that, SE. I've been using Substack to write about life in general and literature, and it's been really nice escaping from writing about things in my professional life all the time. It's been a kind of verbal letting my hair down!
That's especially true when you're writing about heavy topics. I'm aiming for twice a week, and that's my goal, but I know there will be times I'm going to struggle to get them out. Researching human rights abuses takes a toll on the mind, and it's okay to slow down if it becomes too much.
So good. I am with you. I will check you out, Sam, as I too write about heavy topics. We need to stick together because it is hard to discuss human rights abuses (as well as domestic ones which I write about) and keep our heads and hearts intact. Maybe a support group for those of us tackling the front lines??
A support group for activists is not a bad idea, heh. Maybe that could be a discussion thread for the future, to encourage people to get things off their chests. We all dig into the dark parts of life, and it's impossible not to feel some kind of way about it.
We don't always put our vulnerable feelings into the writing, though, and it helps to talk it out. My chihuahua is a good listener, as you'd expect with those ears, but human voices tend to be better conversation.
I understand your point but even if you only post a 2 minute read, it's something. I think people worry too much about making it perfect. I do understand people have so many other concerns like making a living for their families and sleeping! Wake up 10 minutes earlier and write something brief. That said, I'm sure there are people who post once a week who are fantastic! We all find our own rhythm I think. What do I know really ? I am new to this.
Great advice, S.E. I struggled with "write consistently" as well. I read a great tip on the subject from Diana Gabaldon's "Outlandish Companion." When not writing, Gabaldon explained that she continued to think about her writing: scenes, dialogue, plot points. I tried Gabaldon's trick. It works...I may not be completely "present" all the time but my writing has become more productive!
Completely agree... Substack has been one of the best things to happen to me in terms of motivating me to consistently write. Have been posting once a week since July!
Oh! S.E. Reid I love this: "Here's what I say: consistency is rhythm. And your rhythm is your own. Only YOU get to decide what rhythm works best for you." so true!
I have talked to writers who get up every day and write, and through that routine, appear to get so much done. However, I feel like that kind of structured rhythm does not work for me. I have tried the 'write every day' thing for my novel for a few weeks, and it definitely helps to get things done, but forcing myself every day also detracts from my other interests (and relaxing after a long day) and sometimes your head is just somewhere else entirely. I haven't made up my mind yet as to whether writing (for my novel) could work for me. I also have a substack, as well as a job and studies as well, all of which require my attention at varying moments and to various degrees. Sometimes I just have to simply do what I have to to keep up or to simply take a breather. In short, I am always looking for a rhythm that works and re-evaluating my routines based on what works for me in certain periods of my life.
I can’t write everyday either. I take advantage of spurts of inspiration and write during the in between times while laundry is spinning or even on a walk. It comes out consistently but there was a point last summer where I had to take a breather. There was too much going on and I was working on a longer writing project. We just have to find our way and keep treading that road.
You speak truth. Yes, consistency is important but so is rhythm. With consistency I feel I have made a commitment to myself and my readers, and yet it can be taxing. I write on heavy topics and sometimes it's a lot. I am noticing a need to tune into my own rhythm, reduce expectations and listen.
I was worried about a rhythm and getting enough content for my newsletter premieres but something clicked and I have been able to plan about four newsletters out! It comes at some point where you realize you pace, what inspires you, what’s doable, what needs more time, and what to put in between. It’s a great journey. As always, appreciate the encouragement.
And you’re not small! You’re big and full of inspiration. 😉
My rhythm is to be writing once per week, and I post around Tuesdays. This week I was writing for magazine submissions, so I am not pushing myself to write this week. I actually like writing, and let the topics come along naturally. I have written about my holiday rituals, knitting stitch history, pottery design. Having the flexibility to write what you want to pretty great.
I feel like I'm in a niche here on substack because I write about art, design, and culture. Maybe I need to make a snazzier snippet. Readers are slowly improving, but it feels like there is a puzzle piece missing in engaging with people and presenting value. I've been writing steadily for 4 months now, and don't have a single comment. :/ Should I be expecting more from myself? How do I achieve that?
I'm going to be turning on paid subscribers tomorrow. Very excited for this big milestone! (Also for anyone interested, I'm giving any writers a free annual subscription if they subscribe before tomorrow)
I'm just two weeks ahead of you but have something I can't figure out. Maybe others can help! Now that I've turned on paid subscriptions, ALL of my prior content appears restricted to paid subscribers. Since I'm still building an audience, I want to offer FREE content for 2-months worth of archives. Suggestions?
You can decide whether or not to have older posts behind the paywall in settings. You can tell SS how many weeks you want your post to stay free before being paywalled. You also have the option of keeping them free. It's at the bottom of the 'payments' section in settings.
Congrats on your big milestone. Will check out your site. Out of curiosity, how long have you been on Substack? What made you decide to turn on paid subscribers now and not earlier?
Been posting weekly since October and using free content to build a community among funders and nonprofits. Here to learn and welcome others' experiences
Great! I started on Substack in October as well. Will check out your account for tips and the content. You write about an area that's a part of my world.
I recently passed 1000 subscribers. My advice is write the newsletter you want to read. If you can, build up a stockpile of newsletters and schedule them as far in advance as you can so you don’t feel deadline pressure. Don’t overdo it and burnout. Quality is truly better than quantity. Enjoy it and stick with it.
Great advice. My only issue is the letting go part. Once posted the rewriting ghost appears, lurking. Maybe I shouldn't re-read my post once it's out in the world.
Great work, Will. I'm 2 months in with 63 free and 8 paid. I post weekly for the free and twice a month for paid. I am simply writing life stories for the free and going a little deeper for the paid. Frankly, about all of my paid are friends and family. A bit embarrassing but I'll go with it.
Nothing using any social media whatever that is! Just going to tough it out and tell the tales from an average and ordinary life. Keep on with your good work.
Hey friends! Funny thing happened last week: I took a break from writing like a Very Important Person and posted a fluff piece about stuff I posted on my local Buy Nothing site. I thought it would be ignored, but it was a bigger hit than I anticipated, and it reminded me to not take myself too seriously. The bigger reminder is to love what you write and write for yourself. It will come through.
I'm not surprised. I remember thinking when I first read a post of Noted that you have a great subject and handle it expertly. I expect you to be in the tens of thousands soon.
Question of the day: Do you think about Likes/Shares/Comments as Votes of Support (as an alternative or in addition to financial support) or do you use them more as Stamps of Approval (when you really like a particular post for quality or content or creativity)?
In last week's thread around how we invest and support in others' work, there was an overarching desire to support more writers and it has me wondering how we can do that outside of our financial limitations. And are we overlooking engagement as a really meaningful tool....
I pretty much like every post I read to let the writer know I engaged with their work. It's hard to stay motivated/inspired and little reminders that people are paying attention really help (me at least). The only times I've not left a "like" are if I really wasn't into a piece, or it was far, far outside my interest zone (e.g., country music).
Typically I leave a comment if I have something meaningful or thought-provoking to add to the conversation. Or if the writer and I have built a rapport and exchanging comments is part of our weekly routine.
I take a very similar approach. It's one of the things I appreciate about Substack. That "like" button feels like an easy way to show that what a writer wrote was impactful, and that I took the time to read it.
Well said! I try to take the same approach. I don't always have something to add to the conversation with a comment, but I do like to acknowledge the post with a like unless something about it just wasn't for me. On a few rare occasions I've opened an email intending to come back to it and just never had time. I still feel bad about those...
I’d like more subscribers like you in my account. If you are interested in content like reflections on proverbs from around the world, please consider this an invitation to subscribe to my account. Sending this with virtual 🥳😅
Great question, Tami! Here's how I think about those things.
Likes: a great, easy way for readers to let you know they're there and enjoying your newsletter. Some readers are shy, or busy, or just don't have anything to add, but the Like is a nice way to participate. Also, as I understand it, Likes drive some discovery on Substack.com (desktop experience).
Comments: These are great because they're a great way to get to know my audience. Over time, my sense of audience has helped shape my newsletter and how I promote it. Very useful info. Plus, comments are how you build community, and that helps you grow.
Shares: these are really helpful! I'm always thrilled when readers take the time to share because sharing takes work and some risk (people they share your work with might not like it).
One point I want to make though. All of these things work great when they're given genuinely. If it's Like for Like, or Share for Share, or comments that just feel like someone flew by and didn't even read the piece, it's not going to help, and I'd argue, that kind of behavior diminishes the broader Substack community.
Michael, Your point is so important. I want shares, subscribers, and recommendations that are genuine and are given by others who are truly getting something out of what I write. Similarly, that is my plan in giving them.
Recs will come! But you might be getting shares that aren't being captured by Substack's metrics. As I understand it, and I could be wrong, but I believe that shares are logged when someone clicks the share button. When someone gets your email and forwards it to friends, I'm not so sure Substack is able to measure that activity. I say this because most of the time I usually only have a handful of shares in my stats (less than 5, unless the piece really blows up), but I've had plenty of friends tell me that they often forward the emails. Point being, if you're seeing growth beyond the Substack network, you probably are getting shares that just aren't being captured.
That's a good point about the untrackable shares. I also wonder about the open rates for emails. Coz if people are reading on the app and then deleting the email unopened (which I sometimes do), I'm assuming that read doesn't get captured either.
These are such great distinctions, Michael. Being aware of my own engagement has me thinking about it in much the same way. And 100% yes to integrity of any kind of support. Getting comments or likes that have nothing to do with the piece or seem to be an effort to increase their own visibility (ala social media standards, etc) have the opposite effect on morale and ultimately diminish the culture of support Substack fosters here.
I use likes as a way to say, "Keep writing more of this." If I have the time, I will comment as such and offer specifics about why this piece stood out to me. I'm not sure if I use that in lieu of financial support, but more from a place of trying to pay it forward. I know what it's like to be writing into the abyss. A like is the least I can do to cheer another writer on.
Yes! Likes are such a simple but impactful form of encouragement. That feeling of abyss is real and receiving 'likes' is like switching a light on and realizing there really are other people in the room with you!
Also just...compliments. Like Amanda said, if people say "I like this," or "you're a good writer," it can be so motivating. We all need some positive feedback to help us keep going!
Yes! Completely. Both receiving and leaving comments has been really enlightening. The thoughtfulness and effort it takes- even just to leave a compliment. So meaningful!
It's fun to watch the subscriber numbers climb, but engagement IMHO is a more meaningful metric. I want to know if I am reaching my audience with the right message -- one that spurs them to want to be part of the conversation and (better yet) share it with more people. I asked about how can I increase engagement in last week's thread, but ironically the question got little engagement! HA!
I agree with you, Catherine. It's all about engagement, or at least the real potential for engagement. When we recruit attendees for seminars we joke about getting "more butts in seats." We know there are many "muffin munchers" who come to our events for the muffins and coffee we serve. Makes the numbers an illusion. I'd love to be able to count how many of those "butts" really have interest and the potential to really engage with us. Frustrating.
Agreed! Conversation and connection is also what I'm after and I'm constantly curious and experimenting with what inspires that in my own readers. I've noticed (and Michael echoed this earlier in the thread) that a lot of people are shy and, oftentimes, I receive more email replies with thoughts/encouragement than comments. So fascinating!
I appreciate these searching behavioral questions about how we interact with the platform.
I use "likes" ideally for things that really stick out to me or that have an impact. Sometimes I use "likes" as a "hey I am part of your community and I read this, I'm here". I will comment if I have something thoughtful to add to a discussion, and I will share really if there's one or two people in my life for whom the article is relevant. I share sparingly, comment occasionally, like frequently, read always.
Such a great question, Tami. I value likes and comments. I subscribe to Substacks I really enjoy, and I value the words I get to read as a result. If someone I subscribe to sends me their post, I'll do them the courtesy of reading it. I'll almost certainly hit the heart, because I will almost certainly have enjoyed the post (hey, that's why I subscribed). If I've got more to say/ask/share, I'll comment. I love this kind of engagement.
I guess that makes these stamps of approval. I value what I read, and even though money is tricky for many of us, it costs us nothing to smile (or to hit that heart). ♥️
It sounds like you are truly in relationship with the writers you support, which creates such integrity and respect in every level of exchange. I really love that, Rebecca!
I'd have a hard time separating them into distinct categories like that. I think anytime a reader interacts with my content - whether it's a like, a comment, or a share - they are sending messages of support and approval. I see these three things as a spectrum of engagement with shares being the most invested, because at that point, they're trusting me to support someone they know who hasn't "signed up" for the pleasure. I do think engagement is a really meaningful tool. I hope a paying subscription isn't the only way to validate appreciation.
In terms of receiving them I view them as a form of motivation. Knowing other people have actually read what I write makes it easier to keep writing. With giving likes I sometimes worry about giving so much that it devalues the like. Haven't shared before. And I try to comment when I can, takes some time to think of what to say, but for me comments are one of the most valuable things a subscriber can give.
I'd like to think they work that way but I have to tell people, who come out of the blue to say how much they liked a post, that they should also hit that heart icon! In general, my best feedback comes from those who share it in person. (which means it's hard to get!)
Michael, I've had more than one post where the comments far outnumber the likes. I file that under the mental heading of "Sometimes, you just gotta let $h*t go." LOL!
I also wonder about this and, like a lot of things, I imagine readers don't always think about 'liking/commenting' the same way writers do. Or understand how meaningginful something so simple- like clicking a heart- actually is...
You know, to like someones writing - to acknowledge that you read it and get it makes an author feel great. What an easy way to make somebody feel great. Click on a little heart. Make someones day!
I do consider comments/likes/shares as a form of support. Also being featured as a recommended newsletter on someone else's newsletter is a huge form of support shy of financial support. It's difficult to financially support other newsletters if we aren't receiving enough paid subscriptions, so I'm happy that there are other ways to support each other. 💜
I’ll be two in June and I turned on paid subscriptions right away. Some wait until they have a bigger audience but I didn’t want to overthink that type of launch or I’d stall getting started. I am lucky to have paid subscribers but still need a day job.
Right now, no. I am building a story universe right now that could span a few books but it’s still in my head and not on the page. I don’t really do current events or journalism so it’s difficult to grab those audiences who want to hear the latest. Eh. We’ll see. It’s a great release for me and an opportunity to develop my craft.
Ms Sparkman, above all things we are artists and nothing about art should “ever” be constrained by dogma. It is your volition to dislike what I have to say and I respect that. It is not within your volition to tell me how or what to say. If I’m going to paint best believe I’m using all the colours on my palette. If you care to dig deeper into my work you will see how wide my vocabulary is. There are no stabilisers on my bike. This, primarily, is a place for expression not for thought suppression.
Comments matter the most. Of course paid subscribers would me phenomenal but truly, knowing my writing, struck a chord with someone, pick them up, inspired them, made them think differently… That’s the reason I write
I'm really pleased with a milestone that I hadn't realised I was after: I hit 50 likes on a post for the first time. I was thrilled! Seems that the trick had been simply to tell my readers: 'I love you'! 😉
My milestone happened this month - two years on Substack, 110 articles, and 480 subscribers. That's a dream coming true. I think my advice is to be persistent and not give up - even if you are discouraged. I started with one subscriber - me - slow and steady has gotten my further than I thought possible.
Then it is doubly impressive. I've been a professional writer for 40 years, but when I have lost those I love (mother, father, sister, etc) I find that the fountain of words I can generally rely upon dries up. I am immobilized. So sorry for the loss of your beloved. I hope you grieve gently.
Wonderful question, Katie. I'm now averaging two to three paid subscribers a week. Sometimes they're upgrades and sometimes they're new. Either way, it makes me happy. I also received a recommendation from a beloved author who has one of my fav ever Substacks, so that was super lovely.
I recently interviewed the brilliant Ross Gay about his relationship with his writing and perhaps this quote might help some of us with ours. It did the trick for me!
"I was just talking about this with a student today. Even if it's not what you would write now, I feel like if the questions are honest, and the confusion is sincere, it's always going to be interesting. And even though I read stuff that I've written, and I think, “Oh yeah, I would change that,” I'm still for the most part, thinking, “pretty neat questions though, and you clearly were trying to make these words just right.”
Haha. I'm always trying to make the words just right!
Advice? Hang in there. Truly. Things do slowly (or sometimes quickly!) build.
Who's celebrating a milestone? Tell us what you are celebrating and the sharpest piece of advice you have to share with fellow writers about growing up to this point.
Personally, I've reached a milestone in a field I never thought I'd be involved in less than a year ago, and this is truly the most amazing aspect for me. I started writing little by little about my investment knowledge and shining a light on global finance in a short and to-the-point style.I really hoped my page would catch someone's attention one day, come in handy, and help those less aware of investments reach personal goals—financial milestones, if you will. I've recently started receiving a lot of feedback and interest from people, which I had hoped for but never expected to come so quickly.Numbers don't truly mirror how many people I feel I've connected with. I'm happy that I'm able to guide each and every person interacting with what I'm providing.
If I could go back in time a year, I'd probably tell myself how important it is to invest in yourself. Your knowledge will always be the number one aspect of everything you wish to encounter or work with. Material things are not a priority. Work on yourself, and you'll quickly notice how everything around you will ultimately flourish.
I’m a subscriber of yours and want to just say a quick thanks for becoming my role model in investments. Great piece of advice and interesting to read articles! Happy I’ve found you!
Thank you Josef for the warm remarks 🐣
I just subscribed. I write The Tobin Report, which is also about investing, with similarities and differences. I agree 100% that investing in yourself is the MOST important. Also, I write as if nobody is reading...funny how it allows me to truly express my knowledge of 20 years in markets without 'overthinking' what others think. :-) Cheers.
I don't know about everyone else, but I'll definitely be reading! I sometimes overthink about what I write and on occasion try to think of Substack as writing in my little journal. Writing on a popular web sounds terrifying in some sense. On the contrary, I try to be funny and interesting for my readers, might not always work, but I believe that it's important to take things with a piece of cake!
Agreed...I too like to speak in my own voice and be funny when appropriate (or inappropriate at times, lol). I just finished one today and stuck mostly to 'business'. Lol...I was excited to see there are other people outside the US reading my newsletter...kinda cool. I'm going to go back and read more of yours. :-)
❤️❤️
Totally right. An investment in yourself can never be inflated away.
Sounds great, and I just subscribed! Congrats to you!
Happy to hear! Glad to have you with us Maura.
I agree, I once read in a blog -
"The amount of income you make is not going to be displayed on your tombstone
I measure my impact not based on how much money I have made , but by how many people in the world would be willing to take care of my family after I die"
This hit hard because one thing that outshine all the external benifits is the authentic and pure relationships you can build through this with like minded people
100% agree. Great points. :-) And great letters Lalitha!
Aww that's really sweet of you, Thank you so much💜💜
You can consider signing up if you liked it :D
There are many quotes that hold the same stem and meaning. But what you are saying here is pretty much what I live by. I'll note this one down. Inspiring, thank you 🌼
Aww that's really sweet of you, Thank you so much💜💜
You've got a interesting take and field. I'm pretty sure you will help me make back my paid subscription and more!
Happy to hear from you and thank you Finlay for your trust and support, I'm sure you'll exceed your expectations and have a bright future ahead! Best of luck and have a splendid afternoon!
Congrats. That’s amazing and very special. Keep it up 👍
I truly so thankful for your support. Really inspires to prosper in these things ❤️
Definitely true.
Love the advice and well said.
I'll get to it in the next couple of days. Thank you for the feedback! Appreciate it!
I'm celebrating getting 60+ subscribers after starting to write on Substack 3 months ago as a fun side project. To most, it may seem like a small number, but I'm celebrating the fact that 60+ people made a decision to choose to read my writings and hear my story:) That is already beyond my wildest dream!
My advice: keep writing for yourself. You cannot please everyone on the internet so you should just please yourself first!
"You cannot please everyone on the internet so you should just please yourself first!"
Wonderful advice!
This is actually really good advice. If you write something that at the end of the day, you're proud of, you can pretty much leave it at that, in my estimation.
in life and online :)
True, true. Reminds of the song Garden Party by the late Ricky Nelson. There was a free concert at Madison Square Garden many years ago. Lots of top names showed up. Ricky wasn't invited.
I'm working on this being my goal and also being more honest and vulnerable with my writing.
I know it's hard to put your heart out there for others. But I also know that some of my hardest pieces have made the most impact and are ones where I've received the most comments. One of the comments I received that really hit home wasn't so much about my story but that the reader felt that they were finally hearing my true voice. I hope you continue with that goal, no matter how hard it can be.
I agree. The more vulnerable I am, with what is really going on, that which makes many uncomfortable, is often when I get the most amazing responses from others who understand as they have been there or are there currently, and they feel they are alone there...
I hear this from many other writers, and I think that's the key: feeling alone is a common part of the human experience. It's easy to get stuck inside our own heads, but when someone else is willing to put into words what we don't know how to say, it can be like a light shining in the dark.
Yes, feeling alone is part of the human experience. And sharing our stories can help others feel less alone. It can be scary when revealing some things you wish you didn't experience, but in the end, if it helps someone else feel less alone, there's meaning in that.
Yes, my mother, when alive, loved to hear me read my stories to her. She always said what you say here. That we all have these feelings! They are uncomfortable. Most of us automatically flee. If someone can map it out in a clear and consistent matter, then instead of fight or flight kicking up and acting out, there can be the dawning of a new thought process that can make safe, the emotions that feel unsafe.
True voice. Such inspiring feedback. Just started my substack. Im gonna keep that in mind.
That's also why I've chosen to completely change the way I do my paid subscriptions. I plan to be more vulnerable in general, but I'm saving my most honest pieces for the people who have decided to be "all in" on my writing and voice.
Totally agree. This is a safe space, in my experience, to be vulnerable.
It's a comfortable enough place to let you feel you're in a safe place. I went through workplace trauma last year, and it's taken me a long time to start writing again. In fact, I haven't put up a "new" short story yet. Everything I've put up is old. But I'm writing again, and that's all that matters. I don't have to sit in fear of rejection for every story I put up on my page. And that's a big plus. I've always thought my writing was good enough to be read, and Substack has proven to me that it is.
WoW!
I think being honest and vulnerable is key. When we are guarded and want every single word to be sophisticated and perfect, it takes away from the authenticity. That's my two cents. Now I have to figure out how to grow my audience sans social media!
You grow your audience by engaging with other writers. Being on this page is great, as long as you contribute. Leave a link to your page (even though you can just hit the avatar and your page will come up). Like this: https://benwoestenburg.substack.com/about It takes you to my page, but so does hitting my name. The more writers you engage with, the more cross-posts you share, the more people will look at what you have to offer.
Engaging with other writers here is key. I've considered doing more "guest posts" on mine, but I also want to be discriminating about how many and whether they actually speak to my audience.
Ben, in your opinion/experience, is there extra mileage in being so explicit? I mean, people can just click on your publication's name next to your name
That's true. And I know that. But when you put the link in, it takes you directly to that page. If I want you to read a particular story, I can link you right to it. Usually, I send them to my "about" page, so they can decide for themselves. They don't have to search around. https://benwoestenburg.substack.com/about That takes you to "About" me. Of course, you have to make that page interesting enough to hold someone's attention. But if I want you to look at a particular story, I can send you there: https://benwoestenburg.substack.com/s/the-african-songbook Linking directly to it seems better to me. It might be a personal preference, but it gives more clarity.
What's your experience with/approach to cross-posts? I haven't done any yet but have come across several pieces that I'd like to share with my readers.
Cross-posts are an amazing tool. You can share other peoples' 'stacks with your email list. It gives your readers an opportunity to see what else is available. Those writers might get a few subscriptions because you shared them. It helps others get noticed. If they don't want to read it, they can simply delete the email.
I'm doing the same! I keep feeling a pull to try Twitter in unconventional ways, but thus far I haven't succumbed. I've been off the socials since October 2022, and I'm loath to go back.
What methods have you tried so far? I've sent emails directly to friends, family, and contacts; submitted the newsletter to directories, linked it on my website, and shared individual posts in some Discord communities I'm part of.
I put my Substack newsletter details in every email I send out (inb the signature) -- even to people like the taxman. I mean, you never know! And if people don't know about it, they DEFINITELY won't subscribe!
I like this idea. I only have a signature for my work email account, but putting one in on my private email account that then links to my Substack is a great idea.
Mine is definitely in my email sig! I'm working on making my personal writing more prominent on my website, too. I need to transition that from "HI I'M A CONTENT MARKETER" to "I'm a writer."
Sounds like you've got it under control! All you need now is time...and that's the hard part.
True that! I'm so conditioned to expect Big Results Overnight that adjusting to the long game is a mindset shift.
I agree. It is important to be honest. I was watching this video on Film Courage YouTube and it spoke about asking Whys to get to the truth/core of a story or things we do.
My truth on Substack is therapy for me! Telling my story gives me a voice where, otherwise, I would feel silenced!
I agree, I used to feel really uncomfortable with writing online let alone being myself and being vulnerable
I started sharing with my close friends list on instagram alone
Then in general story
Then linkedin
Now in my newsletter
Getting comfortable with sharing is a journey 💝
I tried it last week. Had quite a stressful time, and decided to use my platform to open up about it and talk about stress and how it relates to me as well as to our society. It felt vulnerable but I also felt like it offered a personal perspective to something that everyone struggles with at some point. By opening up, you hopefully make it easier for others to do so too, and to share their thoughts and feelings.
Lovely and apt words.
Honest is easy when you write in your own voice, for your own reasons (mine is therapy) and vulnerability seems to come naturally enough when you publish.
But it also depends on what you're writing, doesn't it? If you write fiction it's hard to separate the real from the fiction when you read it. We put so much of ourselves into our stories, I think anyone who writes fiction is writing some sort of therapy they're not even aware of.
Absolutely! I had a friend comment on my first novel.
"It must be great to get away with saying what you believe."
I never thought of it that way, but yes, there is plenty of freedom... I responded, "Sometimes even say what I don't believe."
That is very wise advice. I have also discovered that when I write what I want to write and share stories from my life and what I've learned, I naturally attract people who resonate with my writing. I've never been one to write about whatever is trending at the moment, or choose subjects based on the number of people interested in that topic or how profitable that niche supposedly is. I'd be miserable if I did, no matter how much money I made. I'd see it as selling out and not feel good about myself.
Absolutely! Checking out what's trending each day and writing about that used to be popular advice when I was blogging. I never did that. It just wasn't me. But nor did I want to follow any of the bloggers who did operate that way, their blogs were all something and nothing. They acquired lots of followers but very little interaction from them. I guess some people are all about the numbers though.
Ugh, the blogger hustle culture is real and toxic.
So true, but having said that, also met lots of lovely people too, for which I am very grateful!💕 Happy to be here now though. Substack seems to have such a positive friendly community, and I'm loving that vibe! Writing generally can be such a lonely vocation.
All of this.
I agree, I once read in a blog -
"The amount of income you make is not going to be displayed on your tombstone
I measure my impact not based on how much money I have made , but by how many people in the world would be willing to take care of my family after I die"
This hit hard because one thing that outshine all the external benifits is the authentic and pure relationships you can build through this with like minded people
Numbers are shiny, attractive, and measurable. Stepping out of the "best practices" comfort zone is scary. And going against the grain doesn't produce 10X Growth Overnight™.
In other words, it's not for the faint of heart, the impatient, or the aspiring Internet Guru...
!
💯
You are right the whole profit thing is a horrible rabbit hole I'm thankful to have avoided.
Congrats! Every single subscriber matters!
❤️🫰
That's the same number I hit this week!
60+ doesn't seem like a lot for a lot of people but given that a few months ago I had 15 subscribers we have to appreciate how far we've come.
Percentage-wise, that's MASSIVE growth!
Congrats! That's some great growth.
As others have said, I think as long as you're enjoying putting the content out and engaging in the creative process and finding it stimulating then the numbers will find themselves increasing.
you're doing very well for sure!
Congratulations!! That's absolutely a number to be proud of. This was so lovely to read and a necessary reminder that the quality of writing and sticking to your goal is what it's all about :)
Exactly, Sophia. It is ALL about the quality of the writing. But you have to put thought into how you define quality. Beyond proper grammar, syntax, and so forth, there's the quality of the thinking that went into it, and the way you build to your points, and so much more. I think its worth the time to stop and really think about what lends value to your work so you're more aware of it.
Good ideas for everyone, Howard. Agree that it is the quality of ideas and the thought process your writing lays out as you make your point. I fairly regularly stop and access what I've put out to make sure it lends value to an otherwise crowded field of writers—I don't always succeed, but I do think about it. I keep the late Nora Ephron's words in front of me as I write each post "Journalism is not just about regurgitating or reciting the facts...it's figuring out the point ...what it meant and why it mattered." That ain't easy!
"I fairly regularly stop and access what I've put out to make sure it lends value to an otherwise crowded field of writers"
👆🏻 This is the mindset I'm cultivating now. I spent a lot of time ensnared by the lie that more content = better (and is, in fact, Essential). But you're 100% right: part of adding value is to know when not to say something because it's been said a dozen times (or more) already.
Unique ideas and thoughtful approaches that make others stop and consider a different viewpoint have the power to incite change--whether in one individual or in the broader society. And those are sorely lacking in mainstream internet media!
Thanks! The main reason I'm writing my newsletter is to help people become more aware of the structure that encourages and nurtures our growing inequality, that it is not necessarily their fault if they are struggling financially otherwise. And I am still ensnared by the idea of churning out content...but I've slowed a bit in an effort to put out more thoroughly researched content. I've never been capable of "churning things out" and I don't want to be. I'm a slow, but steady creature:-)
I believe in that whole-heartedly. I write for myself first. You can't write hoping an audience will follow you because you're giving them what they want. I don't think it works that way. If you don't like the stories you're writing, how do you expect anyone else will? I've been here for about 8 months. I've only got 111 subscribers, but I don't let it get me down, thinking I have to do better. As long as I am true to myself, I believe the followers will come. I'm sure there are others out there who appreciate long, involved, short stories that delve into the heart. Take a look. https://benwoestenburg.substack.com/about
I recognise this. In the beginning I sometimes worried about the fact that I am interested in so many different topics, but ultimately that is what keeps you going and motivated, and people will (hopefully) be drawn in by your enthusiasm.
Hi Robert, I find someone who has varied interests and writes passionately about them very inspiring. You will be able to draw readers from a wide variety of backgrounds into your community, and that has to be good! I meant writers who jump on every trending story just to get readers, likes, to go viral. When I was blogging I came across a lot of bloggers like that. Fair play if it works for them! 😊
I'll echo Matt, wonderful advice, Yuezhong. Having been a commercial copywriter for several years I've become fixed on figuring out what my audience wants before I write. Now, I've had to completely reverse that and trust that my content will reach and convey value to an audience that just doesn't include everyone, and that's fine!!!
That reversal sounds interesting to me. I've realised that if I enjoy what I'm writing, then usually other people will too.
And I live by that. I've always written for myself. Unfortunately, I've always written long stories. But I like to engage the senses. I want you to smell the rain when it hits the pavement on a hot, sunny day. I like to layer my stories. I ended up writing for myself and not worrying about the small stuff. The readers will come because the quality of the writing will draw them in.
great revelation. you will be happy.
Copywriter to copywriter: I think this is a milestone to celebrate in and of itself. Thanks for naming it!
That's great, Yeuzhong, keep going, well done! And fab advice! 😍
Congratulations! Definitely worth celebrating, and good advice. Thanks.
That’s really good after just 3 months.
You will find that the more subscribers gives you more network effect and it starts to snowball from there.
It is, isn't it? 60+ in 3 months. I've been on here for 8 months and only have 111. I have to tell myself constantly that I'm here for the long haul. Don't look at what I have now, look to a year down the road, or maybe two.
Awesome!!! Congrats. Slow and steady. I get it ❤️
Congrats :)
Congrats. Wonderful news.
That’s awesome!
I resonate with your advice! I read one of your newsletters and you write wonderful book reviews. I subscribed! :)
Oh, thank you!
I hit a new subscriber mile marker this week and, to be totally honest, I wasn't even trying. It came from genuine, small scale engagement and conversations with other writers in and outside of the Substack community. And I think that would be my advice: Growth is just a natural result of creating meaningful connection. If you're going to chase anything, chase after that.
Congrats! Writing what you care about most attracts the best subscribers.
Yes! That ideal correlation!
Totally believe in that 100%! It only takes one post to go viral--unfortunately, you never know which one that will be.
"Growth is just a natural result of creating meaningful connection. If you're going to chase anything, chase after that."
This is wise. I'm all about meaningful connection, not just for the writing but for life in general. Sounds like you're of similar ilk. Good work!
Couldn't agree more, and that's exactly how I've grown to over 100 subscribers here and a larger following on Medium and Post (post.news, a wonderful Twitter alternative with a very different, friendly and helpful atmosphere).
Someone on LinkedIn said meaningful connections matter so much more than just getting leads to potential clients, and several of us agreed with her.
Wendi, congrats and a question: Do you publish the same material across the different platforms of substack, Medium and post?
Generally speaking, no. My Medium articles occasionally become newsletter posts and vice versa, but that is rare. I do share links to my Substack newsletter articles and some I've published elsewhere on Post, but try to not do that too often. I balance it with commenting on and reposting content others share on Post, sharing photos I've taken or my opinion about a recent event in the news or personal experience, etc.
thank you. sounds like a lot of writing!
I'll chime in here. Yes, I tend to post the same material, usually an expanded version of it.
It's funny to me how flagrantly accurate this is and yet I need to remind myself of this repeatedly. I'm always so appreciative when people remind me, I need this drilled into my head!
Or maybe tattooed on my forehead, Momento style.
Working hard on that and stepping away from social media helps. Of course, doing it while working is also hard 😉
YES! Removing Facebook, IG, etc from my phone and adding Substack was the best move ever. Now, if I do wanna scroll, I’m reading, interesting articles that fill me up rather than looking at pictures of someone’s fake version of their life.
Between that, and doing the artist way morning pages, I feel so full of creativity, vibrance, and unfettered life force. FREEDOM!!!
Yes! Same. I took them off my phone a while ago, and I'm so glad!
Took FB off of my phone. Struggling with IG for promotional reasons.
that's awesome! i am constantly trying to have better habits around social media. i dont have any of the apps on my phone but i still spend too much time scrolling on my desktop... i write a newsletter about this very topic if you're interested! scroll sanity on substack :)
oh lovely, another Artist's Way child! Hi Patricia!
Defo stepping away from social media! I left twitter at Xmas, my gift to me, best thing I ever did! More time and focus for my Substack adventure, now... bonus! 💕
Leaving Twitter was great for me, too, even though it means I miss many editors' calls for pitches and thus some much needed potential income. Still worth it to be out of that toxic environment, though. I never enjoyed Twitter, just saw it as a necessary evil to promote my work. I actually enjoy interacting on Post and have connected with many kindred spirits there (post.news). If you do join Post, I'm @writerwendig. I got more followers in my first month on Post (despite only posting once or twice a week) than I did in almost a year on Twitter. Much higher quality content and valuable info shared by others, too, kind of like these Writer Office Hours!
I've never heard of Post, thanks for the tip, I'll check it out. 💕
I'm going to have to look into that. I agree, Twitter is a toxic cesspool at times.
Thanks for the tip, Wendi. I was considering joining Twitter but all the thoughts here are reminding me why I have an aversion. I am curious about Post now.
I like post and need so spend more time there. I really should just focus on Post and Substack and drop the rest.
Wendi, this sounds cool. Would you be willing to speak with me for a podcast that I'm making about social media? If so, please reach out carmellaguiol at gmail dot com. thanks!
I would be happy too, Carmella. Just sent you an email, but in case it goes to spam thought I'd reply here, too.
Not heard of Post, so thanks. Will check it out.
I agree with you. Social media has been a distraction for me.
Oh me too! Lately my phone has started giving me weekly reports of the amount of time I spend on social media, and even though I gave up Twitter, am only left with Insta, that time is going UP knstead of down i am such a sucker for reels... so msny interesting people doing fun and exciting things ! 🤣
I still believe that it's very important to have more than just a "presence" in Social Media. I've spent a decades consulting about the Internet to many of the largest companies, and it's very clear to me that almost all of the search engines pay attention to, and grade, your overall "Buzz" on the Internet. Thus, you'll rank higher in user searches if you're more "socially" active pm the world wide web.
That said, substacking seems to be a very powerful way to create social buzz!
Thanks for sharing, Greg. I appreciate you talking about the impact of search engines regarding number of posts. I concur. I joined LinkedIn in November and got to over 150 followers in two months (in addition to 130+ connections). It's not a lot compared to people with thousands. But my friend said I started showing up in his emails from LinkedIn about my material because I post. I am learning that finding a balance so social media is not an energy suck but a value-added experience without expecting any immediate returns to be a (mostly) sane way to engage with it.
a preferable way 😊
Go to social media if only to post your substack address.:)
yes. then run as far as you can - unless people comment something relevant! 😉
Yes, social media can be good in limited doses, but also a time waster and depressing. I've never been on Instagram or TikTok and have no desire to be. I'm not especially active on the platforms I am on (LI and FB and Post) either.
If anyone is interested, I write a newsletter about how to stay sane in a digital world. I tackle topics around social media, smartphones, apps -- how do we navigate it all while maintaining our sanity??? check it out! https://carmellaguiol.substack.com/
Digital health, sounds like something i need right now. I'll take a look, Carmella, thank you for sharing.
I'll subscribe for awhile. I'm trying to "break free"
So. Hard. A constant struggle.. But I always come back to the writing, and when I do it makes me realise that spending my energy on that makes me much happier..
Right on. Sometimes just writing good material regularly and letting go is key 🔑
That's exactly what I have been doing. I just keep writing consistently every day.
I hear you! I post to social now just because Substack recommends doing so. "It came from genuine, small scale engagement and conversations with other writers in and outside of the Substack community." It's the gift that keeps on giving.
All of life is built on the relationships we create and nurture. You are so spot on.
Love this advice.
I was going to write much the same thing, Tami.
This feed is very inspiring as, yet again, I feel discouraged. I am working on building my Substack, haven't published anything yet and keep getting the chronic niggle that I don't have many people who may follow me over to this platform. I love hearing about all of you creating meaningful connection and being true to yourselves to create 'genuine, small scale engagement', as Tami says. This is exactly what I am working for and sometimes forget is possible. My goal marker will be to publish my very first piece on SS soon! To all of you walking the path ahead of me thank you for your thoughts and input, it definitely makes a difference.
I agree, I once read in a blog -
"The amount of income you make is not going to be displayed on your tombstone
I measure my impact not based on how much money I have made , but by how many people in the world would be willing to take care of my family after I die"
This hit hard because one thing that outshine all the external benifits is the authentic and pure relationships you can build through this with like minded people
100% agree. And Katie if you read this, these threads have become something I really love and look forward to each week. Getting to read everyone's comments and thoughts is a real highlight.
Aww I love this! So so true
🥳 Congrats!!
“ Growth is just a natural result of creating meaningful connection.” Beautiful words to work by.
Thank you Chevanne!
Networking vs Social Media engagement - Yes?
Networking is certainly superior and takes as much time with better results. But it also requires more of "you" as opposed to just posting and "liking"
Agreed. I am still in touch with the authors I reached out to over 15 years ago and sharing new ideas on book promotion and finding ways to promote each other.
I'm looking forward to what you have to offer. I launched my first book (via Amazon publishing) a month ago and I have a lot of work to do, but hoping that the book can feed my Substack and vice versa.
Let's chat, I am happy to share marketing tips with fellow sub stackers. My contact page on claudinewolk.com is the quickest way to get to me.
Thank you, Carey. It is perfect timing for me to be reminded that "genuine, small scale engagement" with other writers, with anyone, is the goal.
I got my first payout from subscriptions this week for my substack that gives readers access to ask their developmental (or general) editing questions.
I've earned money in a lot of different publishing settings for other people's books/manuscripts. But this payout, though less than $200, felt pretty special.
That's awesome, congrats Amanda!
Congrats Amanda, that's excellent!
I am wondering how, those that have gone paid, decide which posts should be paid and which ones remain free? I've read that the best ones should be free but how does one decide what's best?
What I did first (I started 8/21) was put some older/oldest posts up as paid. I've noticed I end up using some articles' links more than others (my gateway articles)....like my "In The Ramones' Hotel Room" article, or interviewing David Cassidy in '75....these are my easy go-to's to get people to go "Wha....?!?" and hopefully hop on board!
Online, too, The Ramones and David come up frequently, and I want those articles to be free, and I make sure I don't link a paid-only piece. I wanted to share a link, yesterday, to an article, and noticing it was behind a paywall, I went in to make it free!
You do you, and set your own guidelines....but, yes, start with keeping WHAT YOU DEEM TO BE YOUR BEST, free, and either start with turning oldest posts to paid, or just pick and choose, based on what you've already tabbed as your best to stay free! Good luck!
That's really helpful advice. Thank you Brad.
If I am understanding correctly, it's keeping what's popular free. That makes sense actually. I was getting twisted up in my head, worried people would be disappointed when they read a paid post and think "this is not as good as the free stuff"
It's like the heroin dealer on the street.....he'll offer you the first hit or two for free (I'm told!). You'll get hooked, and then be eager to pay from then on!
If that's not a familiar reference, just add an "e": It's like the heroine dealer on the street......For those who write fiction, there ya go: A street-corner bookseller! Or, like the cereal companies do...a free, little box in the mail, then buy a big box!
In the '70s record biz, Warner Bros. Records used to offer 2-LP compilations, with new artists and new releases featured. An ad and coupon would be printed on each standard album's (sold in stores) inner sleeve. For $2, you'd get these "loss leaders" back, in the mail!
Warner Bros.' hope, of course, is that you'd hear The Doobie Bros. track on the sampler, and go buy their album, etc! Hope some of this helps! Go get 'em! So, go sell your hero, protagonist, antagonist, and I suppose, if you must, your heroine!😉👍
Good analogies. I hope my posts are not as bad as heroin in the long run.
Brad, great point
My older posts are the best ones, Brad. I've been going slowly downhill since I started -- JOKING! 😁
Heroin
Not downhill in that way!!
I write more personal and behind the scenes stuff behind a paywall but let folks see some of it for free.
Thanks so much for sharing Claire! Also such a nice idea to share personal items only with people who support you.
good Q
Really good question. Would make for a good newsletter article.
For me, I have always offered a paid option since I started in October 2022. The first few subscriptions came out of that (choice from the reader). I have not changed my offerings but I have made adjustments: I still offer a weekly essay on mental health and healing from trauma as well as a weekly podcast on the same topic but I have added a monthly worksheet (this is only for paid though) so people can dig in more and implement learnings from a recent essay (I am a therapist so I offer unique insight based on research and my practice). I have also added a paywall on older posts (I have over 30 posts from when I started so there's lots of material). People can also join for free for 7 days to get the full experience. Here's a link to my most popular essay to date (sensitive subject matter warning): https://faithcbergevin.substack.com/p/what-burns-in-you
Thank you for sharing - that's a good way to do it.
That's a good question, for me, I try to offer something a bit extra to the weekly post. I just started a series for the paying subs this week, so it's still the same quality (hopefully!), but it allows for a deeper delve into he writers and topics I research.
Thanks Kate. I like that approach.
As someone working on writing my next memoir piece, I am absolutely subscribing to yours now.
Can't wait to see what you're working on. <3
well done Amanda
You're living the dream even at $200! I'm inspired!
Yay! Congratulations!🎈
You were in the mix of this celebration.
Kudos! It is significant.
Aww, me too, Amanda. When I got my first payout recently, it felt special to me too :)
Congrats! That is really cool! I remember receiving my first rent payment years ago from a rental I owned...and my first dividend from an investment...such a great feeling!
Me too Amanda! It felt like such an achievement : )
That's fantastic! Congrats!
Wow that's definitely worth celebrating! Congrats! 💕
Well done, Amanda! Would you be willing to share how long you've offered paid subscriptions, how you determined the level(s) you wanted to offer, and how you differentiate paid from unpaid content? Thanks!
Sure. I offered paid subscriptions starting last month. I decided to offer a $6/month subscription or $50 for the year. I knew there were folks who were familiar enough with my work who would give me a boost when I went paid, so the $50 discounted yearly option was for them.
I saw most Substacks were $4 a month, and I decided since I have 15+ years in developmental editing that I wanted to charge for that value. I use the line between paid and unpaid content to illustrate the difference between writing that helps us "clear out the cobwebs" (free) versus writing that is intentional, instructional or hands-on (paid).
That's a fabulous and CLEAR distinction between paid and free. Thanks for sharing.
Congratulations, Amanda. Great start!
I'm sure all those dollars, regardless of amount, feel warm and fuzzy! Congrats!
It is very special. Congrats! What an achievement.
Hi all! This week I got the most robust comments/discussion yet on an essay I wrote. It was fulfilling to hear my readers' thoughts and interact with them on a topic I find interesting.
This advice is so dumb, but I only just did it...put a "Leave a Comment" button at the end with a note inviting comments 😂. Sometimes it's the simplest things!
Great advice! Sometimes readers just need the invite
I don't think it's dumb at all! I think sometimes it might seem a little intimidating to a reader to write the author a comment, so to invite them to do so is quite welcoming. 💕
Rae, there is absolutely nothing dumb about that advice. I've consistently included a "Leave a Comment" button but now feel REALLY dumb about not indicating how valuable it is to do so. Won't make that mistake again! THANKS!
I love this, Rae! Sometimes the most obvious sounding ideas really just aren't. This is very much my current goal on my Substack is to inspire discussions. I'm going to put a comment button at the end of my next post. I'm excited to see if it plays out! It sounds like it'll help.
👏👏❤️
A great reminder and honestly something I haven't tried yet! :) Thanks for the advice.
2 years on Substack, over 100 issues, 23000 subscribers in all 50 states and 120 countries. Thank you Substack.
Gooo youtopian journey!
Thank you, lets do a grow interview or something super dope.
23K - that's no joke! Good job. I suppose I'll need to reconsider my "wildest dreams" now. :)
No, just keep writing and keep going. Experiment where you can. Fail where you can. It is all part of the writing and growing process.
I like that reminder - fail when you can - and learn.
I'm holding out for the interplanetary readership, Elizabeth! Until I can nab Jupiter, or claim Neptune as FRONT ROW & BACKSTAGE strongholds, I won't be certain my reach is exceeding my grasp! Join me in my quest, won't you?
To infinity, and beyond!!
What was the #1 thing you did to get there? I just keep posting and do not share to social media because it's a shit show.
Congrats, Well done!! It's an inspiration for the rest of us and a something to work towards.
Thank you, keep on writing and rocking.
That's it. I'm taking my running shoes off.
congratulations!
Thank you so much
Not heard of you until now, but subbing. This looks great.
Congrats to you!
amazing. well done
Thank you, keep writing.
Yay! Well done you!
I'm celebrating being a "featured publication" today. I've only been on Substack four months so I'm really pleased.
Did i see 'music'?... Congratulations, Penny, that's amazing after just 4 months!!
Wonderful! How do you even get to be one? :)
They pick you. The email said: "We look for writers who, like you, are covering a clear topic in a unique way and exemplify Substack best practices, like posting regularly and engaging with readers."
So happy for you! I am sure you are excited
Congratulations, Penny! Ride that wave! 🏄
This is so cool, congrats Penny!
Fantastic. That's sounds like a great milestone.
Liverpool, music, Penny... what a wonderful coincidence
Congratulations, Penny.
Oh wow - that's amazing! Congratulations to you!
Not sure if it's a milestone, but this week I put up a post about how I was no longer going to be using AI image generation, preferring instead to go back to my own illustrations. Technically less impressive, but hopefully more honest and interesting for readers. The response to the post so far seems to indicate that people (or, at least, my readers) are appreciative of the move.
And in terms of advice to share: keep evolving and improving on how you use Substack. Don't stick with how you set it up in the first month: keep re-writing the About page, rejigging the presentation and fiddling with the overall publishing formula. And keep a close eye on what others are doing - we're all poking at the edges of how the platform works, and there's a lot to learn.
I agree Simon! Just this past week I updated the "welcome page" message on my newsletter, "moviewise: Life Lessons From Movies." It had previously just been one sentence, now it's a call to action:
"Improve your life one movie scene at a time! Discover valuable life lessons hidden within your favorite films. Subscribe for weekly insights on personal growth inspired by the big screen. #MovieTherapy #MovieRecommendations"
https://moviewise.substack.com/
I love the topic.
Yes to rejigging the About page. Very important as you figure out more as you do it. Also the Welcome emails too!
Absolutely! I still haven't got either of them right, but they're much better than they were a year ago. :)
I approve! I like to make my own art too sometimes hard with renovation images. Your illustrations will feel more personal for those reading. Writing is an interesting medium as readers always want to feel connected to the author even if the medium itself is more removed than music, for example
Exactly - and over the last couple of months I've come to realise that using AI images was putting more distance between me and readers, even if they were superficially more eye-catching.
I'm so glad you're making your own art. Your art is nice and art is subjective anyway. Computer generated art, even AI, isn't going to have the same feel. At least it doesn't yet.
As an illustrator that still works with paper and pastels, I feel that original art always tops AI! Good for you!
proud of you about your decision, Simon!
I read and loved this post you wrote!
Aw, thanks Meaghan! :)
I use both kinds of illustration, clearly labelled. Great advice in second para, Simon. Thank you
Thanks, Terry!
I received a couple of very nice compliments on my substack newsletter. For example, one person said he now gets why writers he likes like mine. It made me think: it would be really good if there were a facility for easily collating such comments into testimonials. I know there are recommendations, but I think it would be good if there was a way to gather together such comments.
That's a great idea!
Hi Terry. I usually copy and paste "special" comments, accolades, testimonials, and endorsements in a newsletter called Who reads your work? You can pin it on your front page if you want. Social proof is a great way to get new subscribers...
That's the sort of thing I had in mind, Paul. That sounds like a good idea. Do you ask permission, or just assume that by commenting that permission is implicit?
I will sometimes thank people for the comment, then let them know I will use it for social proof. People seem to like that, because it gives them a call out also.
yes, a win-win. Thanks, Paul
I've stuck a few on my About page, Terry....even recording artists who've commented positively when they've read about themselves, FRONT ROW & BACKSTAGE! For ex: Taxiride's Jason Singh says, "Thanks, Brad, for reminding me how good we used to be!" "Paul Bowen of Starjets grants instant interview!"
I have no shame....it's like a movie ad: "Here's what the stars are saying.....!"
Haha. Just asked the same thing then realized I'm not the only writer who asks questions. It's part of who we are.
Do you get their permission first?
Likewise, Paul. I use my invitation for "Guest Writers" to both thank writers, share links to their sites (and your site is one of them), and showcase a positive blurb they've made about "moviewise" under "mentions":
https://moviewise.substack.com/p/be-our-guest
I appreciate this LE!
Yay!
That's a great idea! I've had lovely back-and-forth with readers on some pieces. And it's a pretty great feeling to have that interaction. What a clever idea to put them together in a way that celebrates your writing while also bringing visibility to those who were kind enough to make a comment on your post. Truly win-win!
What a good idea!
Great idea, Paul. Thanks for the tip!
A friend of mine keeps a folder of "praise" on her computer. It's just for her, but it's nice to look at on tough writing days. I haven't started one yet, but I probably should!
I have a section called Testimonials on another website . I hadn't thought of keeping nice comments in a special folder. Makes sense
Yeah, good call. I do this with work with all my students and the ones who occasionally email me to make me remember that it is actually all worthwhile, even if I'm only making a difference to a handful of them each year.
(Plus, it's good necessary stuff for promotion forms.)
I agree. What do you teach?
Undergraduate biochemistry, metabolism, immunology, proteomics. Hence I'm always happy if I can get any students enthusiastic and involved with the content.
You lost me after 'undergraduate'. Very interesting, but I find all the technical terminology too challenging. The closes I get is reading New Scientist and Scientific ~American
LinkedIn is also a good place to post accolades, or actually have the people making them post them.
That's true. I have a fe on there, so it's useful for something!
Hi, I think that's a great idea, testimonials from readers are just as important as recommendations from fellow Substackers. 💕
I created a media pamphlet with some compliments as testimonials. It would be nice to have them on Substack but people submit those as recommendations.
Yes, but -- and I haven't thought this through TBH -- I think testimonials and recommendations are different. For example, this was a testimonial I received from an editor. It's the kind of thing that I think would work as a testimonial on Substack for anyone thinking of asking me to write a guest post, but not as a recommendation to potential readers in general:
"Terry Freedman has written reviews of educational titles for Schools Week on a regular basis since August 2019. His reviews are consistently insightful, showing an experience-informed understanding of the reality of working in schools, as well as keen engagement with a variety of facets of educational theory and practice from pedagogy to fundraising. Terry is a joy to work with. He always submits on time and is open to feedback, working promptly on edits that show an appreciation for our readership's interests and preferences, and I would highly recommend him to any editor."
I’m talking about the blurb they put with the recommendation. This looks like a professional reference. It wouldn’t work for a reader. Not pithy enough.
Well, I agree, but it might work for a writer looking for guest writers. I have also received very pithy testimonials that wouldn't be detailed enough to work as Recommendations. As I said somewhere, I haven't really thought this through, but I do think there's room for testimonials and that they are different, in some way, from recommendations. On the other hand, I'm starving so there probably isn't enough oxygen in my brain for me to think clearly!
Have a cookie for Pete’s sake!
Okay, I think I get it. Most haven’t guest written because we don’t quite share subject matter but I have written for others. Do people need that must enticing for guest work? Eh. I’m sure you’d be a joy to work with, though. 🙂
I love this idea, Terry! I wantssss it!
😁
Oooo, great idea Terry. (And even better that Katie has seen and read it!)
I forgot to mention that I've patented it
damn...
😂
Oh...that is a great idea!
It's just so overwhelming. I know I would like so many of everyone's posts but there are just so many hours in a day! Maybe they or we could come up with an algorithm to match people's similar posts topics. I'm just not that good at the tech side and need guidance.
I'm on the edge of my seat, waiting to celebrate 2,000 subscribers to Unruly Figures. I'm currently 1,986. Even though I'm not at the round number (yet!) it still feels exciting that people care what I have to say about history and the rule-breakers who made it.
!!! So close !!!
i love the newsletter avatar, Elizabeth!!
that's impressive. congrats.
That's truly awesome. Congratulations. And keep on going!
That's amazing! Congratulations. Enjoy when it ticks over!
That's a milestone I admire and aspire to. You are now at 1987.
Congratulations! This is very impressive.
If I wasn't already subscribed, I'd do it NOW to help you reach the number! 😉
I thought the same thing, Jessica!
Wow! A huge congrats, Valarie!
just subscribed! you'll get there!
So excited for you! Any secrets other than ones posted in essays?
well done, Valorie
I used my newsletter to help successfully pitch a book review to the Washington Post!
https://www.washingtonpost.com/books/2023/02/23/marquis-sade-curse-sodom-warner-review/
Go Elizabeth!
Amazing!
That is a widening of horizons. Well done.
Yay, Elizabeth!
Elizabeth--I read your review when it was first posted. Nice job.
That's awesome!
well done!
10 paid subscribers! Idk, it's pretty cool for a newsletter about immigrant feelings no one usually cares about.
excellent! it's something many people care about, believe me.
thank you! I'm feeling the love!
It's an amazing accomplishment. You should be proud of yourself.
that is so kind. i never know how to measure success metrics in these spaces. I am so bowled away by the support!
I look forward to the day I join you in that! Congrats.
Good for you! Any advice on how you got there? I just keep writing and for now do not pay attention to the rest of it because it is overwhelming. But at some point I will have to get paid subscribers.
I started posting my entries on TikTok! Most of my followers came from there.
Great milestone!
thank you so much!
congrats!
I'm celebrating my meager list of 8 subscribers. I was panicking at 4:30 as Writers Office Hours is my prime means of growing my following and no one around! But your here now so hell yeah!
Every new subscriber is an accomplishment.
It is indeed!
I've got like 50 but I know 13 of those people lol. It's not easy growing a readership, dont let anyone make you think otherwise and feel good about all successes, even the small ones.
How are you getting the people you do not know?
Seems like building a readership might be a demoralising, hell-ish pursuit! Still i'm in it for the long haul because I have nowhere else to go. All my chips are in on this adventure!
I am going through the same process. i have 56 subscribers. Each new reader puts me through a range of emotions. I'm also all in.
How long have you been doing this?
Hi Billy, Keep going. When I started in October I had 7 after my first Writer's Office Hours. It grows in fits and starts - at least for me. I've found all I do is keep my head down and do what I said I would. Sometimes something takes off - I've had two growth spurts (and I don't necessarily mean new subscribers, I mean number of readers reading my posts) and those are thrilling. But we can't always be on a high. It's one at a time, man. :)
I appreciate your insight, it's encouraging to know.
When you trust the quality of your content and believe in it, the thing you must focus on is "spreading the word," getting your link and value prop in front of as many people as possible. Social media groups, hashtags in Twitter, all reach an enormous number of people. Quick posts about what's in it for the reader along with a link seem to work best.
I have one!
I'm excited to read your work.
We all start at zero. Keep going! Soon it will be 80 then 800 then 8000. :)
I'm down at 4, so you have me beat!
It's lonely at the bottom, right?!
we were all once there where you are, Billy - and Sam - and still climbing 😊 it's ok. You'll get there with patience and consistency.
Hardly as you can only go up!
That's what motivates you to climb harder, Billy.
Cheers to 8!!
Hang on in there, Billy
These threads get wildly popular and almost out of control about 1hr in!
It’s like the club at 1am. Don’t even bother going in. 😭
I know right! It's like spinning plates trying to keep abreast of all the conversations!
Heh yeah. And then you look at your inbox 10 minutes later...
Gives me anxiety! It's like you have to have no life to do this Writer Office Hour properly!
Billy, 8 is a start! Keep it up!!!!!
I sure will!
It’s only the beginning. Here here! 🍻
8 is my favourite number and a more than decent start. Go you.
great!
Stick in there! If you enjoy writing, keep going!
You will get there, Billy.
Keep things special, keep things special, keep things special!
I am celebrating 5 month of uninterrupted weekly writings on "Think twice, it's all right".
And the piece of advice arrived from the community, reminding me to "Keep things special", when losing hope and momentum!
Reminding myself why I have started writing in the first place. And find again the beauty in it.
Thanks everyone! 💫
You have inspired this little short piece! https://livmkk.substack.com/p/keep-things-special
Awesome advice to to keep it uninterrupted and periodic.
And pleasurable!
Is “don’t think twice, it’s alright” a song reference?
It's a reversed reference ;)
I’m intrigued… 👀
congratulations, Livio, i'm so glad to see that you are still going!
Yeah! You're the one that made me think about writer burnout...
that makes me so happy that it activated something in you!
You did :)
I'm celebrating a noticeable increase in readers interacting with one another in the comment threads of my posts. It's one of the things I'd hoped would happen with this project, and it makes me incredibly happy to see.
My advice? Just start. Don't wait for a perfect time (there isn't one), & don't delude yourself with phrases like "I'm thinking about," or "I'm looking into." If you want to test your idea, start today.
And be patient! The "growth hack" is to do good work, and persist. Great writing finds it's way to people fast- even when it feels like it's taking forever.
Yes. My biggest regret is dithering for a year about whether to start on Substack.
You too? Mine as well - for 2, Terry!
Oh wow! I only found out about Substack recently. I can't believe this little world was running for years without me even knowing about it. So much good writing!
Same!!
3 years ago, i believe, Medha. Where have we been??
Same here. Delayed too long, but it's never too late. Having a blast now that I'm launched. And Terry, you said it best, just persist. Keep devising new ways to spread the word, but just keep writing.
I said that? Blimey. That sounds quite wise! NOt like me at all. Thanks 😁
Ha! I love the word "dither"...and I think it might even be helpful to dither!
I'm reminded of Blondie's husband, Dagwood, whose boss was Mr. Dithers.....why, a Mr. Julius Caesar Dithers, at that, founder of the J.C. Dithers Construction Company! Thanks, Joan! My brain still works! Short-term memory be danged....yay for long-term!😁
Exactly Brad! Dagwood's boss, Mr. Dithers, is exactly why I love that word! I actually used the word "bilk" in a post and referenced an entire episode of "Sgt. Bilko", so thanks for connecting the dots. Yep, I have a great long-term memory for humor!
LOL
Well yes, to an extent. I console myself with the thought that I like to make haste slowly 😁
Well then, Terry....knowing you're "across the pond," I have to ask, How, exactly, do you make YOUR Hasty Pudding?
I've never heard of Hasty Pudding. If it can be microwaved, then count me in. Otherwise, life's too short!
Yes, I was dithering in the summer, wrote a plan for it in August but launched in October. We sometimes think too much - such is Life!
Yes. I am too cautious I think. But I suppose we each have to be true to ourselves. There's a mantra in education (perhaps in other fields too): "It's easier to apologise than to ask permission". But I prefer asking permission -- especially of myself!
Such a great insight. It is often ingrained in us to ask for permission, even when we only need the permission to come from ourselves!
😁
I was laying down the groundwork for weeks, and then in meditation, got the message, "just start. It won't be perfect no matter how long you wait." 4 months now, 235 subscribers, and I 'm proud of everything I have written.
Ha. Would you believe I got the same message? I found out about Substack November last year and planned to start in January, but then I started in December and I'm so glad I did!
Great advice, Kevin. I guess at first it's easy to get too hooked on refreshing that Stats page, but the main thing is to simply persist and do good work and (especially via finding common interests in interaction threads like these) you'll naturally find a readerbase over time.
Hi Kevin, That's great! I do enjoy the comments very much. I am not at the point where people comment among themselves but the few times readers have left a comment and we've had a little back and forth have been really rewarding for me.
Oh that's brilliant! Mine have usually interacted more with me than each other, but there a little side convo in the comments this week and it made me happy to see it!
That is so right on! I listen to Joe Rogan's podcast. I was the GM of the Laugh Factory in Los Angeles for years and I knew him from there. He says he started his podcast and did no advertisement for it. Granted he was known from the UFC, Fear Factor and stand up, and so people found him, but I think they would have anyway. Look at him now--his audience is in the millions. If you build it they will come from Field of Dreams. Just keep the output going every day of possible. I really enjoy writing and I know all of you do too. The universe will deliver without sounding too new-agey! Just do it!
Next week I'm starting my new structure for paid subscriptions and while I'm nervous (because I want to see natural growth and also see it "pay off"), I'm also excited to stretch myself with more honest and vulnerable writing for those who are willing to pay something each month. I'm also excited to get some feedback from paid subscribers on my next book project 😊 I'm hoping it will increase my subscriptions in both categories.
Also hoping it will help me with book sales.
You've got this!
Good luck Sarah! Exciting
best of luck, Sarah, i'll be cheering you on!
Thank you!
Good luck, Sarah, I hope it goes well. Interesting idea: vulnerable writing for paying subs. Feedback idea is great
I figure if I'm going to be honest, I want my readers to be fully invested. Right now I'm trying to decide if I should have a contest of sorts to give away a free subscription. I have a few days to decide :-)
Hi there! It is okay to run a contest to give away a free subscription. I took a look at our Content Guidelines and it should be okay. I would recommend comping the subscription, please take a look this Help Center article below.
https://support.substack.com/hc/en-us/articles/360037465612-How-do-I-offer-a-complimentary-subscription-to-a-reader-
Thanks.
I agree. I've found in the past that contests work very well. I haven't done it in substack. But do check out the legal aspects. I don't know about anywhere else, but in the UK there are strict rules about what constitutes a contest, as opposed to a lottery, for which you have to have a gambling licence or something!
For whomever, but since you referenced your UK, Terry, I know that, in the US, laws exist regarding the words: "Contest" involves competition, in which somebody will compete in doing something (guessing correctly, painting the best picture, naming the puppy, etc), whereas "Sweepstakes" is simply giving something away to a lucky winner (usually by a random drawing of all entrants). So, in this case, words matter, and are NOT inter-changeable.
Ha. I didn't know that. Good tip!
Goodness! I see writers do it all the time on IG, so I figure it must be ok?
Probably. I abided by the rules not least because it was on a website for education technology and that is an incredibly small community in the UK
Thank you for coming to Office Hours today! The Substack team is signing off today but we'll be back next week for our monthly Office Hours.
In the meantime, visit our resources:
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See you next week,
Katie, Bailey, Helen and Tania
A wee bit of advice for anyone thinking "why should anyone care about my writing when it's not Super Important And Timely":
First: your nerdy passion for your chosen topic has value, and that value can’t be erased by comparisons to other topics of writing. You know this deep down - it’s why you care so much - but the desperate noisy urgency of the rest of the world (eg. the news) can easily drown it out and make you forget why it's worth caring about.
And secondly: the enthusiasm you can bring to your chosen subject has value to other people *beyond* what you’re writing about. If you show up with infectious energy, you’ll have readers who don’t give a damn about, I dunno, teapots, or Greek poetry, or music, but absolutely love that YOU do, in the madly exuberant way that you do. "If only there were more people who enthusiastically cared about their stuff instead of complaining about other people and their work," they’ll think. And they’ll be absolutely right. The world needs both - but right now, I’d say enthusiasm is under-represented (except maybe on Substack).
So - maybe you could start a…what? Enthusiasm-letter? Fun-letter? Nerd-letter? I don’t know what you’d call it. But it wouldn’t be a "news"-letter as such. It also might have nothing to do with breaking headlines, but it could be exactly what someone needed to read, right that very second, and make a total stranger feel like today was worth getting out of bed for, so tomorrow might be as well. A "hope"-letter, maybe?
Make it fun to read with your wild enthusiasm, and you never know who you'll end up helping.
Thank you, I needed that; I'm writing about being vegan and how this underlies issues concerning climate change, the environment, people's health, and of course one's ethic attitudes; not the most popular topic. But that's where my enthusiasm is, big time!
I have been thinking a lot lately about the ethics of eating meat and animal products. I have had both vegetarian and vegan diets and I routinely reflect and rethink where I stand and what I think works for me, ethically. Would you be interested in doing a letter exchange through substack to have a thought exchange about it? Let me know if you'd be interested in something like that.
It's a timely and excellent topic.
Thank you, I think so too, but readership is somewhat restricted 😍
Agree and since it's becoming more popular there will be more readers.
I love the way you think, Mike. It's reflected in your awesome nerdy-letter, Everything is Amazing!
Your advice is spot on - there is so much noise around us, it's important to focus on what we can control instead of wallowing in what we can't control. "Nothing great was every achieved without enthusiasm." ~ Ralph Waldo Emerson.
Here's to an enthusiastically happy Thursday!
Thank you, Heather. 🙏Yes! Enthusiasm is the fuel that powers the best writing (including the negative kind, of course). I've certainly found that when I try to write with none of those feelings in the tank, my writing sucks. Finding a way to care, finding the right angle into it that lights you up (and by extension, finding a way to tune out what you don't really care about) is the best of first-steps to take with a new piece of writing.
Such good points, especially about writing with "feelings in the tank." I wrote about love last week, I know, typical for Valentine's Day and all, but my writing took a 180 from where it started over the course of two days because of what was happening to me personally in my life. Scary? Damn straight! But we write to express what is coming alive. I mean, don't we???
Or even a bit of a rant that resonates with readers. Getting things off your chest uninhibited by an editor is very life-affirming!
What Heather said!
Thank you, Joan. @Mike Snowden's work is so interesting and his writing is refreshing and fun!
Absolutely not! That guy is an *idiot*. You can trust me on this.
hahahaha. Speak for yourself!
🙏🏻 Thank you, Joan. :)
Definitely, Michael. One's enthusiasm is the key: you can tell writing done purely for SEO a mile away, because it leaves you empty somehow.
Yep - and increasingly, so can the search engines! Especially with all this new AI stuff coming in. Indicators (social signals) that readers actually care (and by extension, the writer does too) are hugely important, both for SEO and longtail traffic. Just, not worth the bother these days to try to mechanically fake it...
Timely is subjective. If i have recently taken up the hobby that you’re writing about or I’m having the problem you are sharing in a vulnerable way, the timing is perfect. We can never know what our readers are looking for and when our offering strikes the perfect chord for them.
Write on, sweet souls!
Mmm, I’m a teapots 🫖 geek, have a little collection at home (expensive hobby this tea stuff). Don’t underestimate teapots 😁
NEVER UNDERESTIMATE TEAPOTS.
As my friend Candace is fond of saying, tea is *everything*: https://dandelionseeds.substack.com/p/home-is-a-cup-of-tea-1
It is, I’m having some right now. 🍵🫖
Thank you, Mike! This was super helpful for me to hear today. :)
I'm so glad it resonated. :) Cheers, Kerri.
Perfect words!
Mike, this is so spot on that I'm screencapping it, and it will likely become my desktop background.
THIS is what makes good writing infectious: writers pouring their hearts and souls into what they create and turning out amazing work as a result. It becomes even more powerful when merged with craft for that extra touch of polish.
I love that there's a subset of writers on the internet that realize writing purely for consumerism and marketing has little to no value.
Thank you so much, Theresa. That's immensely kind of you, probably too kind, so I will work very hard to not let it go to my head. (No guarantees.)
Well, I'd say it has value if you are genuinely, truly enthusiastic about consumerism and marketing! And if your audience is equally enthusiastic. But faking enthusiasm cynically in order to cash in on these seemingly lucrative topics - yeah, that doesn't go well, after a certain point. Once that well is dry and you've got no way to refill it, it's sucking up dust all the way to complete burnout. So, writing under those conditions purely for the $$$$ is...
Well, it's like one of those jobs we're all working so hard to avoid, isn't it? :)
Yeah, it's mostly a disingenuous form of writing. When you create content just to sell stuff and don't actually have something to say beyond what's related to a product or service, it's very obvious. And only serves a peripheral purpose. We've all Googled a question knowing that someone, somewhere, wrote an SEO-driven post to answer it, right? 😅 You can make money doing that, but only at the cost of your integrity...
Thank you for hitting this nail on the head. I was tempted to share that I felt like I hit a milestone this week with my 21-week streak. But it seemed inconsequential when I read about the big milestones of others. And that feeling stemmed from what you captured so beautifully in your post. So, if anyone is listening, I care about what I write - REFLECTIONS ON PROVERBS FROM AROUND THE WORLD. If that speaks to anyone, let’s meet at my Substack account. 1 new reflection every Tuesday. Only free content for now. And I care about my subscribers to craft good content while I perfect my craft.
Not sure if I am the one 'hitting the nail on the head' Daniel but I viewed your site. I like the idea of international proverbs, have considered writing a piece for my 'Funnies' section. Just a note, maybe rethink the background color or not. You could consult others on that 😊
That’s it! I’m renaming mine to “NERD’S Letter“!
My blog was never really about news and I’ve been struggling to find a better way to refer to it. Thanks for that, Mike!
Haha. Hooray! I dare you to use that phrase somewhere...
Update: I just changed part of the first line on my About page: https://everythingisamazing.substack.com/about
YOUR MOVE, DAVE.
I feel like I'm in a niche here on substack because I write about art, design, and culture. Maybe I need to make a snazzier snippet. Readers are slowly improving, but it feels like there is a puzzle piece missing in engaging with people and presenting value. I've been writing steadily for 4 months now, and don't have a single comment. :/ Should I be expecting more from myself? How do I achieve that?
I do love teapots, too.
I think the fun thing about Substack is that we're *all* in a niche. Even the most popular newsletters with hundreds of thousands of readers don't appeal to everyone. Nobody's 100% winning over everyone who signs up. And that means we're all a separate flavour that appeals to a separate audience - and that audience is going to be engaged with differently. Finding out how to do that is the big puzzle we're all trying to solve - but all our solutions are a bit different!
So I think the best thing, especially at the beginning, is just experiment in a lot of ways to see what works, because what works for *you* may be totally different to what works for someone else (however popular they are) AND you may even be totally surprised it works! I've learned so many surprising things since I started my newsletter, things I could never have learned without giving them a try and seeing them either massively succeed or massively fail, both in a way I couldn't have predicted. But the main thing is: if something's not working, shake things up and try a new spin on it...
Also, you're wrong. You do have a comment. 🙂
You are correct about everyone being a niche.
I think that I'm going to stick to writing, and just do what I like to do for writing. It may be one day posting videos, or audio. One of the things that I love about writing is that I am noticeably improving, and my subject choices sometimes come out of the blue (I write them down in a big list).
Hahaha. You're very kind. Thank you.
Yes Mike, first thing I read about substack was don't underestimate what readers might interested in
Your wonderful and thoughtful share here was just what I needed to hear. I am newish to writing. I am finding that writing slows my mind and allows the errant fleeting thoughts to not make it to the Newsletter. For no other reason than that, it is a wonderful way to sort out what I believe and care about. I try to not subscribe to too many Newsletters (perhaps too doctrinaire) but subscribed to yours today. There is a lot of wisdom out there and I think some of it originates from your corner of the Internet.
Thanks so much, Mark - I saw you subscribed! :) That's very kind.
(And if you find I write complete and total rubbish, I can assure you that since I don't have unsubscribe notifications enabled, you can quietly disable it again without me noticing...)
I typically keep to 10 or subscriptions. If they become too much (weighed against other hobbies) I just shift them to bookmarks. I'm sure I will enjoy. I don't have them (unsubscribe notices) enabled either. In fact, when people unsubscribe I send a message "this is not the Hotel California, you can leave".
How inspiring...and encouraging. Thank you. ♥️
Hello all, and happy Office Hours! Here's a little bit of encouragement from one small newsletter to all of you:
Do you ever feel like the advice to "write consistently" makes you feel worse about yourself as a writer? It's tough to stay consistent with anything, let alone a craft like writing. Yes, there are lots of examples of writers who are able to exercise their creative muscles every single day, but what about the writers who have families to care for, or multiple jobs, or chronic illnesses/mental health struggles that keep them away from the page?
Here's what I say: consistency is rhythm. And your rhythm is your own. Only YOU get to decide what rhythm works best for you. Some music is fast and frequent, others slow and methodical. Whatever your rhythm is, it's the right one. Move gently and intentionally, and develop your own pace. Tell us your rhythm below, and let's see how much variety exists in the writing world!
Most importantly: keep going, keep writing, and DON'T GIVE UP! 🌿
P.S. I officially celebrated one year on Substack this week! Thanks to everyone here who has made it one of the best years of my writing life. 💚
Congrats. A year is very impressive. I'm at the two-month mark. It's a journey. I'm learning so much. The big takeaway for me to try to do my best work, keep it fresh, be honest, and just keep plugging away, writing the kind of stuff for others that I would want to read myself.
🥳🥂🙌 to you too. Two months can become 2 years and who knows how long afterward. Cheering you on as you keep going.👏
Thanks, Tomi!
I can empathise with that, SE. I've been using Substack to write about life in general and literature, and it's been really nice escaping from writing about things in my professional life all the time. It's been a kind of verbal letting my hair down!
Yeah let that hair down Terry
Good work!
Thank you so much!
Congratulations! I celebrated 21 weeks this week and it feels good. Almost like the mixed bag of feeling about turning 21 years old. Congrats again!
Happy 21 !
Thank you Paul. Loving the journey, the process, and my growth as a writer.
I always look forward to your wisdom S.E. (if that's your real name). I wish you many more Substack anniversaries!
Indeed. S.E is very generous
❤️❤️❤️
That's especially true when you're writing about heavy topics. I'm aiming for twice a week, and that's my goal, but I know there will be times I'm going to struggle to get them out. Researching human rights abuses takes a toll on the mind, and it's okay to slow down if it becomes too much.
I named my pub 'World-Weary' for a reason!
So good. I am with you. I will check you out, Sam, as I too write about heavy topics. We need to stick together because it is hard to discuss human rights abuses (as well as domestic ones which I write about) and keep our heads and hearts intact. Maybe a support group for those of us tackling the front lines??
A support group for activists is not a bad idea, heh. Maybe that could be a discussion thread for the future, to encourage people to get things off their chests. We all dig into the dark parts of life, and it's impossible not to feel some kind of way about it.
We don't always put our vulnerable feelings into the writing, though, and it helps to talk it out. My chihuahua is a good listener, as you'd expect with those ears, but human voices tend to be better conversation.
I understand your point but even if you only post a 2 minute read, it's something. I think people worry too much about making it perfect. I do understand people have so many other concerns like making a living for their families and sleeping! Wake up 10 minutes earlier and write something brief. That said, I'm sure there are people who post once a week who are fantastic! We all find our own rhythm I think. What do I know really ? I am new to this.
This is my problem for sure!
Great advice, S.E. I struggled with "write consistently" as well. I read a great tip on the subject from Diana Gabaldon's "Outlandish Companion." When not writing, Gabaldon explained that she continued to think about her writing: scenes, dialogue, plot points. I tried Gabaldon's trick. It works...I may not be completely "present" all the time but my writing has become more productive!
Completely agree... Substack has been one of the best things to happen to me in terms of motivating me to consistently write. Have been posting once a week since July!
Truth, sistah. I have to stay ahead with my essays. I'm constantly jotting down ideas. Mornings are the best time for me.
Oh! S.E. Reid I love this: "Here's what I say: consistency is rhythm. And your rhythm is your own. Only YOU get to decide what rhythm works best for you." so true!
Happy birthday/anniversary! Thanks for your unending support for this community!
Thanks so much, Kevin! I appreciate you!
I have talked to writers who get up every day and write, and through that routine, appear to get so much done. However, I feel like that kind of structured rhythm does not work for me. I have tried the 'write every day' thing for my novel for a few weeks, and it definitely helps to get things done, but forcing myself every day also detracts from my other interests (and relaxing after a long day) and sometimes your head is just somewhere else entirely. I haven't made up my mind yet as to whether writing (for my novel) could work for me. I also have a substack, as well as a job and studies as well, all of which require my attention at varying moments and to various degrees. Sometimes I just have to simply do what I have to to keep up or to simply take a breather. In short, I am always looking for a rhythm that works and re-evaluating my routines based on what works for me in certain periods of my life.
I can’t write everyday either. I take advantage of spurts of inspiration and write during the in between times while laundry is spinning or even on a walk. It comes out consistently but there was a point last summer where I had to take a breather. There was too much going on and I was working on a longer writing project. We just have to find our way and keep treading that road.
Congratulations on the one year, S.E.!
You speak truth. Yes, consistency is important but so is rhythm. With consistency I feel I have made a commitment to myself and my readers, and yet it can be taxing. I write on heavy topics and sometimes it's a lot. I am noticing a need to tune into my own rhythm, reduce expectations and listen.
I was worried about a rhythm and getting enough content for my newsletter premieres but something clicked and I have been able to plan about four newsletters out! It comes at some point where you realize you pace, what inspires you, what’s doable, what needs more time, and what to put in between. It’s a great journey. As always, appreciate the encouragement.
And you’re not small! You’re big and full of inspiration. 😉
You must write, write, write every day. Make that your goal.
My rhythm is to be writing once per week, and I post around Tuesdays. This week I was writing for magazine submissions, so I am not pushing myself to write this week. I actually like writing, and let the topics come along naturally. I have written about my holiday rituals, knitting stitch history, pottery design. Having the flexibility to write what you want to pretty great.
I feel like I'm in a niche here on substack because I write about art, design, and culture. Maybe I need to make a snazzier snippet. Readers are slowly improving, but it feels like there is a puzzle piece missing in engaging with people and presenting value. I've been writing steadily for 4 months now, and don't have a single comment. :/ Should I be expecting more from myself? How do I achieve that?
I'm going to be turning on paid subscribers tomorrow. Very excited for this big milestone! (Also for anyone interested, I'm giving any writers a free annual subscription if they subscribe before tomorrow)
If it's helpful, we made a little checklist for writers who are going paid - https://on.substack.com/p/going-paid-checklist
Good luck!!!
Thanks Bailey! Have been reading through the whole corpus of advice for writers this week in preparation!
Thanks Bailey.
Thanks Bailey!
Thank you
Awesome! Good luck. Come back to this thread in a day or two and let us know how it's going!
Woohoo!
Haha thanks, Rae.
👋
I'm just two weeks ahead of you but have something I can't figure out. Maybe others can help! Now that I've turned on paid subscriptions, ALL of my prior content appears restricted to paid subscribers. Since I'm still building an audience, I want to offer FREE content for 2-months worth of archives. Suggestions?
You can decide whether or not to have older posts behind the paywall in settings. You can tell SS how many weeks you want your post to stay free before being paywalled. You also have the option of keeping them free. It's at the bottom of the 'payments' section in settings.
When I tested this, I must have gone beyond the time period I'd set for free. DOH. Appreciate the good advice from this Substack community!
Awesome - good luck with your launch! Subscribed.
I've always wanted to go to Samarkand. Subscribed!
That's huge—congrats and good luck!!
Congrats on your big milestone. Will check out your site. Out of curiosity, how long have you been on Substack? What made you decide to turn on paid subscribers now and not earlier?
Been posting weekly since October and using free content to build a community among funders and nonprofits. Here to learn and welcome others' experiences
Great! I started on Substack in October as well. Will check out your account for tips and the content. You write about an area that's a part of my world.
I'm here since October too. Newbies but not really
Good luck for tomorrow! It's like taking the next step...
Brilliant. How many free subscribers do you have?
Sweet ❤️
Right on!
Good luck!
Thanks Terry - my daughter lives in London. Looking forward to my subscription and to sharing with her
I hope you both enjoy it. Next Monday I'll be posting a nice video taken in London
Good luck!!
Subscribed. Thanks M.E.! Can't wait to hear how quickly you hit your first goal.
I recently passed 1000 subscribers. My advice is write the newsletter you want to read. If you can, build up a stockpile of newsletters and schedule them as far in advance as you can so you don’t feel deadline pressure. Don’t overdo it and burnout. Quality is truly better than quantity. Enjoy it and stick with it.
Great advice. I brainstormed 25 topics before I even began my substack, and I go to that well as I need to.
Good strategy.
Congrats, Mark.
Good advice. Thanks. I set myself two deadlines a week and I should write a batch instead.
Everyone is different, but I do better with a buffer.
Good word, Mark!
Thanks, Roger. 🤓
Excellent advice.
Thanks, Chevanne. 🤓
Way to go, Mark!
Another Golden in this great work!
Thanks, Geoffrey. 🤓
Congrats!
Thanks. 🤓
Great advice. My only issue is the letting go part. Once posted the rewriting ghost appears, lurking. Maybe I shouldn't re-read my post once it's out in the world.
I think it is better to focus on to the next newsletter and not look back too much. 🤓
Congrats, Mark!!
Thanks, Bailey. 🤓
Reaching 100 subscribers after launching my Substack last month.
Congratulations, Will.
Thank you
How were you able to do this? And what % are friends/family and what are strangers?
I used my social media. Only 2 are family and friends. The rest are strangers
Congratulations! I hope you get even more subscribers.
Thank you
Great work, Will. I'm 2 months in with 63 free and 8 paid. I post weekly for the free and twice a month for paid. I am simply writing life stories for the free and going a little deeper for the paid. Frankly, about all of my paid are friends and family. A bit embarrassing but I'll go with it.
Nothing using any social media whatever that is! Just going to tough it out and tell the tales from an average and ordinary life. Keep on with your good work.
Thank you, I shall come and read your tales.
Nice work!
Thank you
Congratulations!
Thank you
Way to go!
Thank you
🤘🤘
Congrats, Will!
Congratulations!! 🥳
Hey friends! Funny thing happened last week: I took a break from writing like a Very Important Person and posted a fluff piece about stuff I posted on my local Buy Nothing site. I thought it would be ignored, but it was a bigger hit than I anticipated, and it reminded me to not take myself too seriously. The bigger reminder is to love what you write and write for yourself. It will come through.
Love this, Jen! Can confirm that this is SUCH a thing! Sometimes my fluffiest pieces land the strongest. It's always a humbling reminder. 🌿
Give the people what they want: YOU!
Beautiful!
Classic! Thanks.
It was a great read, even if a couple of parts hit a little too close too home.
Also: I really need someone near me to post about having too many peppers. :)
Oh, I haven't really played with posting fluff. That might be fun! Thanks for giving me fresh thoughts!
It was a great piece, Jen, written in your distinctive voice!
People love fluff! Fluff is what I write best! 🤣
Hi all! I'm celebrating 6 months of Noted and 2000+ subscribers! I'm still shocked that so many people are interested in notes and notebooks.
What I learned: Substack community > other social media sites.
I'm not surprised. I remember thinking when I first read a post of Noted that you have a great subject and handle it expertly. I expect you to be in the tens of thousands soon.
Awe, thanks! What a nice thing to say!
Amen. And wow. 2,000! Good work 🤘🤘
Congratulations Gillian, that's fantastic
That's amazing! I've really been enjoying your posts, so I can see why you're doing so incredibly well.
Defiantly being here is better. Congrats on this milestone!
Congratulations to you! 🎊🎉🥳 I will check out your Substack for insights.
That's an amazing accomplishment, Jillian! Congrats 👏
Congrast, Jillian! That's no small feat, and I know your publication is very beloved.
Question of the day: Do you think about Likes/Shares/Comments as Votes of Support (as an alternative or in addition to financial support) or do you use them more as Stamps of Approval (when you really like a particular post for quality or content or creativity)?
In last week's thread around how we invest and support in others' work, there was an overarching desire to support more writers and it has me wondering how we can do that outside of our financial limitations. And are we overlooking engagement as a really meaningful tool....
I pretty much like every post I read to let the writer know I engaged with their work. It's hard to stay motivated/inspired and little reminders that people are paying attention really help (me at least). The only times I've not left a "like" are if I really wasn't into a piece, or it was far, far outside my interest zone (e.g., country music).
Typically I leave a comment if I have something meaningful or thought-provoking to add to the conversation. Or if the writer and I have built a rapport and exchanging comments is part of our weekly routine.
I do pretty much the same thing, re: liking posts and commenting. Writers supporting writers!
I take a very similar approach. It's one of the things I appreciate about Substack. That "like" button feels like an easy way to show that what a writer wrote was impactful, and that I took the time to read it.
You do a great job of leaving thoughtful comments, Amran!
😊😊
I really like that intentionality, Amran- likes for support/encouragement and comments as contribution or connection!
Well said! I try to take the same approach. I don't always have something to add to the conversation with a comment, but I do like to acknowledge the post with a like unless something about it just wasn't for me. On a few rare occasions I've opened an email intending to come back to it and just never had time. I still feel bad about those...
👏👏❤️
I’d like more subscribers like you in my account. If you are interested in content like reflections on proverbs from around the world, please consider this an invitation to subscribe to my account. Sending this with virtual 🥳😅
Subscribed!
Thank you so much, Caitlin! I just realized that you write about some of my favorite topics as well so you gained a new follower. This is awesome!
Great question, Tami! Here's how I think about those things.
Likes: a great, easy way for readers to let you know they're there and enjoying your newsletter. Some readers are shy, or busy, or just don't have anything to add, but the Like is a nice way to participate. Also, as I understand it, Likes drive some discovery on Substack.com (desktop experience).
Comments: These are great because they're a great way to get to know my audience. Over time, my sense of audience has helped shape my newsletter and how I promote it. Very useful info. Plus, comments are how you build community, and that helps you grow.
Shares: these are really helpful! I'm always thrilled when readers take the time to share because sharing takes work and some risk (people they share your work with might not like it).
One point I want to make though. All of these things work great when they're given genuinely. If it's Like for Like, or Share for Share, or comments that just feel like someone flew by and didn't even read the piece, it's not going to help, and I'd argue, that kind of behavior diminishes the broader Substack community.
Michael, Your point is so important. I want shares, subscribers, and recommendations that are genuine and are given by others who are truly getting something out of what I write. Similarly, that is my plan in giving them.
This is a good way to phrase it. The interactions do need to be genuine to have any value.
Yes! I’m trying to get more shares and recommendations for my stack. I get many likes and comments and new subs...but recs and shares not so much.
The Black Snake of Wounded Vanity
https://blacksnakeofvanity.substack.com/
Recs will come! But you might be getting shares that aren't being captured by Substack's metrics. As I understand it, and I could be wrong, but I believe that shares are logged when someone clicks the share button. When someone gets your email and forwards it to friends, I'm not so sure Substack is able to measure that activity. I say this because most of the time I usually only have a handful of shares in my stats (less than 5, unless the piece really blows up), but I've had plenty of friends tell me that they often forward the emails. Point being, if you're seeing growth beyond the Substack network, you probably are getting shares that just aren't being captured.
That's a good point about the untrackable shares. I also wonder about the open rates for emails. Coz if people are reading on the app and then deleting the email unopened (which I sometimes do), I'm assuming that read doesn't get captured either.
Couldn’t have said it better.
These are such great distinctions, Michael. Being aware of my own engagement has me thinking about it in much the same way. And 100% yes to integrity of any kind of support. Getting comments or likes that have nothing to do with the piece or seem to be an effort to increase their own visibility (ala social media standards, etc) have the opposite effect on morale and ultimately diminish the culture of support Substack fosters here.
I use likes as a way to say, "Keep writing more of this." If I have the time, I will comment as such and offer specifics about why this piece stood out to me. I'm not sure if I use that in lieu of financial support, but more from a place of trying to pay it forward. I know what it's like to be writing into the abyss. A like is the least I can do to cheer another writer on.
I think that’s a really valuable thing to do. I love it when subscribers comment, especially when they recommend something or give their own tips
Yes 🙌
Yes! Likes are such a simple but impactful form of encouragement. That feeling of abyss is real and receiving 'likes' is like switching a light on and realizing there really are other people in the room with you!
I think comments are really special! It means someone has engaged deeply with my writing, and wanted to take time to respond.
Also just...compliments. Like Amanda said, if people say "I like this," or "you're a good writer," it can be so motivating. We all need some positive feedback to help us keep going!
Second this! Trying to be more intentional with leaving compliments.
Party of two!
Chatting with people in the comments is one of my favourite things. It makes my heart happy!
Yes! Completely. Both receiving and leaving comments has been really enlightening. The thoughtfulness and effort it takes- even just to leave a compliment. So meaningful!
It's fun to watch the subscriber numbers climb, but engagement IMHO is a more meaningful metric. I want to know if I am reaching my audience with the right message -- one that spurs them to want to be part of the conversation and (better yet) share it with more people. I asked about how can I increase engagement in last week's thread, but ironically the question got little engagement! HA!
Yeah. Agree. Engagement is ideal. For me I do get engagement but recommendations and shares are harder to get.
I agree with you, Catherine. It's all about engagement, or at least the real potential for engagement. When we recruit attendees for seminars we joke about getting "more butts in seats." We know there are many "muffin munchers" who come to our events for the muffins and coffee we serve. Makes the numbers an illusion. I'd love to be able to count how many of those "butts" really have interest and the potential to really engage with us. Frustrating.
Agreed! Conversation and connection is also what I'm after and I'm constantly curious and experimenting with what inspires that in my own readers. I've noticed (and Michael echoed this earlier in the thread) that a lot of people are shy and, oftentimes, I receive more email replies with thoughts/encouragement than comments. So fascinating!
I've found the same--people will email me (or tell me in person) with responses, but don't want to engage on Substack itself.
I appreciate these searching behavioral questions about how we interact with the platform.
I use "likes" ideally for things that really stick out to me or that have an impact. Sometimes I use "likes" as a "hey I am part of your community and I read this, I'm here". I will comment if I have something thoughtful to add to a discussion, and I will share really if there's one or two people in my life for whom the article is relevant. I share sparingly, comment occasionally, like frequently, read always.
I think my engagement tiers in the same way!
I use them as data points and a barometer of what is landing & what isn't.
Also true!
Nice one.
Such a great question, Tami. I value likes and comments. I subscribe to Substacks I really enjoy, and I value the words I get to read as a result. If someone I subscribe to sends me their post, I'll do them the courtesy of reading it. I'll almost certainly hit the heart, because I will almost certainly have enjoyed the post (hey, that's why I subscribed). If I've got more to say/ask/share, I'll comment. I love this kind of engagement.
I guess that makes these stamps of approval. I value what I read, and even though money is tricky for many of us, it costs us nothing to smile (or to hit that heart). ♥️
It sounds like you are truly in relationship with the writers you support, which creates such integrity and respect in every level of exchange. I really love that, Rebecca!
Thanks, Tami! I can't help it - they're all fabulous! I mean, you're one of them...! 😉
Please excuse me while my heart explodes 🥰
⭐️
I'd have a hard time separating them into distinct categories like that. I think anytime a reader interacts with my content - whether it's a like, a comment, or a share - they are sending messages of support and approval. I see these three things as a spectrum of engagement with shares being the most invested, because at that point, they're trusting me to support someone they know who hasn't "signed up" for the pleasure. I do think engagement is a really meaningful tool. I hope a paying subscription isn't the only way to validate appreciation.
In terms of receiving them I view them as a form of motivation. Knowing other people have actually read what I write makes it easier to keep writing. With giving likes I sometimes worry about giving so much that it devalues the like. Haven't shared before. And I try to comment when I can, takes some time to think of what to say, but for me comments are one of the most valuable things a subscriber can give.
Totally.
Oooh, interesting question! I think of likes & comments as stamps of approval/agreement, and shares as votes of support.
❤️
I offer a free publication, and I get rewarded by likes, comments, and shares. And that seems to keep me motivated. Great question, Tami.
It really does boost motivation to know you're not alone, speaking into a void!
I too offer a free publication, subscribers and comments help my motivation, for sure.
I'd like to think they work that way but I have to tell people, who come out of the blue to say how much they liked a post, that they should also hit that heart icon! In general, my best feedback comes from those who share it in person. (which means it's hard to get!)
Michael, I've had more than one post where the comments far outnumber the likes. I file that under the mental heading of "Sometimes, you just gotta let $h*t go." LOL!
I also wonder about this and, like a lot of things, I imagine readers don't always think about 'liking/commenting' the same way writers do. Or understand how meaningginful something so simple- like clicking a heart- actually is...
You know, to like someones writing - to acknowledge that you read it and get it makes an author feel great. What an easy way to make somebody feel great. Click on a little heart. Make someones day!
Yes 👍
I do consider comments/likes/shares as a form of support. Also being featured as a recommended newsletter on someone else's newsletter is a huge form of support shy of financial support. It's difficult to financially support other newsletters if we aren't receiving enough paid subscriptions, so I'm happy that there are other ways to support each other. 💜
Me too! It's empowering to realize that there are accessible, impactful ways to support regardless of financial bandwidth.
It can be demoralising when you don't get any likes/shares/comments so I'm trying not to take it personally given that nobody know who the fuck I am!
We know now! Welcome, dear.
Hi Chevanne, how long have you been doing this and are you on track to make it pay?
I’ll be two in June and I turned on paid subscriptions right away. Some wait until they have a bigger audience but I didn’t want to overthink that type of launch or I’d stall getting started. I am lucky to have paid subscribers but still need a day job.
Do you see this being a sustainable career one day or are you doing this for kicks?
Right now, no. I am building a story universe right now that could span a few books but it’s still in my head and not on the page. I don’t really do current events or journalism so it’s difficult to grab those audiences who want to hear the latest. Eh. We’ll see. It’s a great release for me and an opportunity to develop my craft.
Ms Sparkman, above all things we are artists and nothing about art should “ever” be constrained by dogma. It is your volition to dislike what I have to say and I respect that. It is not within your volition to tell me how or what to say. If I’m going to paint best believe I’m using all the colours on my palette. If you care to dig deeper into my work you will see how wide my vocabulary is. There are no stabilisers on my bike. This, primarily, is a place for expression not for thought suppression.
Comments matter the most. Of course paid subscribers would me phenomenal but truly, knowing my writing, struck a chord with someone, pick them up, inspired them, made them think differently… That’s the reason I write
I concur. It's the only way of knowing that what you do resonates, even the comments are adverse.
100 percent agree with you. 💜
I'm really pleased with a milestone that I hadn't realised I was after: I hit 50 likes on a post for the first time. I was thrilled! Seems that the trick had been simply to tell my readers: 'I love you'! 😉
https://rebeccaholden.substack.com/p/48-dear-reader-dear-writer-i-love
Fifty likes is big!!
Thank you! 😊
As one of those likers, it was well deserved!
You're so kind, Medha! Thank you.
51! :-)
🤣 THANK YOU, Amran!
Congrats on living the dream! 👏 Here’s to the future with 500 likes 🥂
Thank you, Tomi! 😊
hell ya
That's a lot of likes!!!
Thanks so much, Bailey! I'm really pleased at how well that post had been received!
My milestone happened this month - two years on Substack, 110 articles, and 480 subscribers. That's a dream coming true. I think my advice is to be persistent and not give up - even if you are discouraged. I started with one subscriber - me - slow and steady has gotten my further than I thought possible.
I love hearing this
That’s fantastic!
Thank you Christy.
Happy milestone month to you!
Thank you so much.
Good for you!
Thank you Maura. The newsletter is and has been a labor of love - born out of my husband's death and the need to grieve.
Then it is doubly impressive. I've been a professional writer for 40 years, but when I have lost those I love (mother, father, sister, etc) I find that the fountain of words I can generally rely upon dries up. I am immobilized. So sorry for the loss of your beloved. I hope you grieve gently.
Thank you, so much.
Brava, Janice! Congratulations. Well done.
Wonderful question, Katie. I'm now averaging two to three paid subscribers a week. Sometimes they're upgrades and sometimes they're new. Either way, it makes me happy. I also received a recommendation from a beloved author who has one of my fav ever Substacks, so that was super lovely.
I recently interviewed the brilliant Ross Gay about his relationship with his writing and perhaps this quote might help some of us with ours. It did the trick for me!
"I was just talking about this with a student today. Even if it's not what you would write now, I feel like if the questions are honest, and the confusion is sincere, it's always going to be interesting. And even though I read stuff that I've written, and I think, “Oh yeah, I would change that,” I'm still for the most part, thinking, “pretty neat questions though, and you clearly were trying to make these words just right.”
Haha. I'm always trying to make the words just right!
Advice? Hang in there. Truly. Things do slowly (or sometimes quickly!) build.
That is incredible! #goals
Thank you! I hope I didn't speak too soon as it's only been happening for a month or so. But it's been lovely!
That’s amazing! How do you think you’ve developed that conversion to paid?