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Yes! I started with a name that highlighted enchantment and changed to Quiet Reading a month ago. I was invited to write a guest post, and I arranged for that and the new name to meet the world together. I appreciated the way the guest post and the new name created momentum together. The best advice I got was to put my name in the subdomain (url) rather than the new Substack name, so there's always a chance to change it again.

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Here was the post where I introduced the new name. As you'll see, I decided not to write a lengthy "what" or "why" here - it would have duplicated the new About page. Instead I just offered a regular, interesting post of the sort that readers could expect to (still) see from me. I decided to "show, not tell" with my relaunch post. Judging from new subscriptions in this post, it was a good strategy. https://open.substack.com/pub/tarapenry/p/thanksgiving-never-one-thing?r=1mk0zn&utm_campaign=post&utm_medium=web

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Love that! I always appreciate a straightforward strategy like this that doesn't assume the readers are as interested in hearing about it as you are :)

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Yes, I started to write a "here's what changed" post and quickly realized I was bored off my rocker! 😂 Other people have done it well, but it was not the strategy for me.

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