214 Comments
User's avatar
Behrouz Jafarnezhad's avatar

Interesting. The fact that's it's not algorithmic is quite attractive to me. Well played Substack.

William Collen's avatar

YES. Algorithmic recommendations turned facebook into a sinkhole, and I'm glad that Substack is taking a stand against that kind of promotion. An endorsement from a real human that a reader actually trusts is so much more valuable than an algorithmically-generated "you might also like."

Weekly Recon's avatar

Love this and definitly going to explore it with our publication. Reminds me of how you can select and recommend channels on YouTube on your own channel page. Always loved that feature because it added a sense of community.

Betty Campbell's avatar

I am looking for direction. The only article I have done was "Pray for Healing Mercy." I did church services and room visits in nursing homes for 20 years and I am concerned about people who are permanently disabled because they had the virus. I am owner of Serendipity Music Studio and I have 81 videos on You Tube. I am interested in finding more viewers for inspirational piano music and hymns using texts from the Bible. I am President and Founder of Arizonans for Non-Smokers' Rights and the Coalition for Smoke-Free Air. I am an unpaid volunteer lobbyist on the hazards of exposure to Second-hand tobacco smoke and E-cigarette vapor and the illegal sale of tobacco and e-cigarettes to children. children. I lobby at city, county and federal levels of government. Disability discrimination includes not being allowed to testify at public hearings. Thank you for the opportunity to share.

Zelda Levine's avatar

Hi Betty, I'm just another Substack user, but I offered some suggestions on your page.

Annette Laing's avatar

I really like this, and I'm careful to only recommend Substacks I enjoy and/or admire, because to make recommendations on the basis of mutual backscratching hurts everyone's credibility.

ric leczel's avatar

I just read your post about the Cherokee Nation, wow! I write about those type of cultural cross intersections we all find ourselves in

Annette Laing's avatar

Glad you enjoyed it, Ric!

ric leczel's avatar

I love the small forgotten stories that when discovered make sense of something I had wondered about. Can't wait to dig through some more.

Annette Laing's avatar

Awesome! Those stories, by the way, haven't been forgotten by historians, and we think very differently about history than the public has been taught to. That's one of my themes: How this stuff you've never heard of is actually the most important history, because it helps make sense of now. Thrilled to know when folks like you pick up on that!

ric leczel's avatar

well put, thanks for illustrating that point

my latest post was a list of my favorite history docs right now. https://riclexel.substack.com/p/1st-take2nd-look-7?s=w

a current favorite is The History of Africa with Zeinab Badawi - she is a remarkable host

ric leczel's avatar

well put, thanks for illustrating that point

my latest post was a list of my favorite history docs right now. https://riclexel.substack.com/p/1st-take2nd-look-7?s=w

a current favorite is The History of Africa with Zeinab Badawi - she is a remarkable host

Laura Moreno's avatar

Wish I had more time to read your posts, but I have also loved what I've read so far. Thanks.

Dan Masoliver's avatar

Big fan of this feature. I’m already using it and, I’m pleased to say, have already reaped the benefits too. I belong to a fairly niche, gardening-focused corner of the Substack world - being able to recommend other writers in this sphere, and vice versa, helps us to club together and turn our niche into… something more.

William Collen's avatar

It will be interesting to see how this enables established writers to give a signal boost to some of the up-and-coming writers. I know there's been some concerns about how it's hard for new writers with small audiences to get the same numbers that well-known names can command; this might enable some of those established writers to spread the love. Fun times ahead!

Michael Spencer's avatar

Question, how do you find less established writers Will?

William Collen's avatar

By looking in the mirror! But seriously, I regularly search the substack main page for newsletters on a certain topic (usually art-related in my case). There are quite a lot of small newsletters that only have a few posts up.

Michael Spencer's avatar

Yeah I know the feeling haha! My issue with the search is it doesn't seem to go down much. There must be dozens (hundreds?) of little guys not even listed.

Jesse's avatar

Very true, especially for those of us who are not Twitter users!

Diamond-Michael Scott's avatar

Substack strikes again with another accelerant for fueling collaborative network effects among writers and readers. Totally badass. Love this!

TW Lim's avatar

This really takes me back to when every blog had a sidebar of links...

Elsie Gilmore's avatar

That's what I'm wondering. Do these show up on our profile?

Dayne Rathbone's avatar

Not currently, but we're working on this :)

Bailey Richardson's avatar

They do not show up on your publication homepage or reader profile. If you would like them to show up on your publication homepage, you can set up recommended links: https://support.substack.com/hc/en-us/articles/360059181172-How-do-I-add-a-recommended-link-

Emily Hubbard's avatar

I really like the human "person to person" aspect of this, I'll give it a go too :)

Armando Ixcoy's avatar

This is what I love about substack. you always give the option to choose who I can recommend in my profile.

S.E. Reid's avatar

As a newer, smaller writer here I'm all about features that help us to get discovered by more readers who are interested in what we have to say. I'm definitely keen to try it out and see if it has any noticeable effect on my viewership and that of others. Thanks, Substack!

Tariq Khan's avatar

Substack is quickly becoming the place to be for writers. Glad to see updates and new features coming thick and fast!

Amran Gowani's avatar

I started on Medium in late 2021 and after six months I made the switch to Substack. I'm still working with my own email list and haven't built much momentum yet, but I love this platform. It feels like something I own and gives me a very entrepreneurial vibe. I'm starting off free but already planning a paid strategy and brainstorming different types of content I can create and promote. It feels very empowering, especially since promotion is organic and not computer driven.

Animation Obsessive Staff's avatar

It's a wonderful feature -- thank you for building it!

David K Stone's avatar

This is a great new feature. However, I notice that it only cross-promotes to new subscribers. Also, it would seem to hit the new subscriber with a bunch of recommendations at once, when s/he may still be wondering about the decision to subscribe to a new and perhaps unfamiliar writer's Substack.

I have been using an alternative, admittedly more labor-intensive approach, creating a new post on my Substack to share a particular post from a writer I follow. (I am sure other writers do this too.) This puts the recommended writer's work into all my subscribers' inboxes, without requiring them to make a decision to subscribe to the recommended writer before they've read their work. What's missing is an easy way for the other writer to learn that I've recommended them.

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Apr 12, 2022
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David K Stone's avatar

Jasmine, perhaps the existing "embed post" function could be modified to also notify the writer whose post has been embedded.

Michael Spencer's avatar

What is the expected conversion rate of new subscribers subscribing to additional newsletters at the same time? What kind of baseline can we expect.

Cyber Hermetica 𐀏's avatar

This is a very interesting development. I'll definitely use it to recommend some authors I like :)

E. Jean Carroll's avatar

Super Excellente!! Thank you!!

Kristi's avatar

Ahh it'll be nice to have control over what we recommend. Unlike Medium where they push content that we have zero control over in an ugly sidebar on our own pages.

Elsie Gilmore's avatar

I don't understand where these recommendations show up after I make them. I get that the person gets an email, but will these also show up on my profile somewhere?

Gabriel Birnbaum's avatar

Hi, Gabriel from Substack here. Out of curiosity, how would you want to show your recommendations to your readers?

Elsie Gilmore's avatar

Maybe have them on my page somewhere? The side? The bottom? Not sure. But I feel like the fact that I recommend them is relevant to my readers.

Michael Spencer's avatar

Have you ever thought of occasional small non-intrusive circular pop-ups on the bottom right of the screen. Sort of like those chatbots ons some websites? This would work also well when I get a new paid subscriber - like a cheery design element - a feel good micro moment.

Picture this, a reader opens up an article on the web or in the app and gets a recommendation to a Newsletter (among those recommended) that syncs with the keywords of the same article. About at 70% of average reading time for the said article, they get a small popup on the bottom right of the screen that if they click would bring them to the image of the 3 recommended Newsletters that best sync (a match) with said topic. Like a non-intrusive teaser that doesn't break immersion of flow but adds value. (This should be a somewhat rare event for a reader and only if the article really matched the said Newsletter with multiple keywords).

Elsie Gilmore's avatar

Or maybe give the OPTION to show them. Then you can include them on your page or not.

Michael Spencer's avatar

As an embed at random points in my work. Skimming them off my new subscribers while it provides less friction, provides less conversion and feels more anonymous (even though I wrote really great blurbs on them!). As a Creator, I need the flexibility to customize how I use this - why is there not a button where I can take from my manage recommdantion list to embed in a Newsletter. Literally Gabriel, everyone is asking for this.

Bailey Richardson's avatar

Currently they only show up in the new subscriber flow. If you turn the feature on, after a reader subscribed to you, they are shown some of your favorite publications to consider.