228 Comments

Thanks for the work you’re doing on this, Dan. TheShortcut.com has gone from 400 clicks from Google daily to 4,000 daily. Looking forward to more SEO optimizations. 🙌

Expand full comment

Love this!

Pro tips for those that want to dive in deeper:

• Add your Substack domain to Google Search Console so you can see the details behind what Google searches are leading people to your Substack

• you can add your sitemap to Google Search Console with just your Substack domain and “/sitemap.xml”

Expand full comment

Love hearing that Substack is cognizant of and working on SEO. Thanks!

Expand full comment

This is really good :)

Expand full comment

Your commitment to fine tuning the platform makes me a better writer! Every day I look forward to writing knowing Substack is behind me. Thank you!

Expand full comment

This is awesome! I’ll need to play around with SEO title and description for better customization. Thanks Substack 🙏

Expand full comment

LOVE the new SEO options. Really well implemented and will help improve discovery a lot. Thank you, team Substack.

Expand full comment

Hi Bailey, I launched my Substack at the beginning of January, having blogged for years first at Wordpress and then with Wix, where I felt I had to spend more time on SEO than writing, and pinging every new post. I really appreciate how different the experience of writing is with Substack. I have no great desire to get deeply involved in SEO again, but am delighted to learn that we can tweak how our post title and blurb show up in searches, which I will now go and learn how to do. Keep up the great work! 💕

Expand full comment

Over the last 90 days, Google is the #3 source for visits to my Substack. What yall are doing is working! Thanks!

Expand full comment

Awesome! Thanks for the heads up.

Expand full comment

Amazing guys! Thank you for all your hard work behind the scenes to help boost discovery of our Substacks.

Expand full comment

Thank you for the insights. How do we check the number of clicks from Google?

Expand full comment

Very glad to see SEO options for posts!

Expand full comment

Tedious SEO plugin management and fighting costly upgrade options that should have been included for free is one of the reasons I migrated 2 years of content to Substack this month. Thank you to the SEO team for helping me to focus instead on my writing.

Expand full comment

Going to game the system with top SEO terms from now on - renaming all my articles’ SEO titles and descriptions to *checks notes* “facebook” and “youtube”. Hope the servers are ready for all this traffic!

Expand full comment

Thank you, Dan! I just typed my (real) name in the search bar with Substack and up popped my newsletter with a bunch of posts I'd written! Amazing! :)

Expand full comment