Hi Terrell - thanks so much for the comment. I've had readers comment to me here and there that the cadence was "just right." No one has ever said, "I wish you had a more rigid, predictable schedule." I think it helps that skiing is a seasonal activity, so people expect less in the summer (most ski publications stop altogether from May t…
Hi Terrell - thanks so much for the comment. I've had readers comment to me here and there that the cadence was "just right." No one has ever said, "I wish you had a more rigid, predictable schedule." I think it helps that skiing is a seasonal activity, so people expect less in the summer (most ski publications stop altogether from May to September. I did actually try to follow a set schedule at first, but I quickly learned that, with the podcast especially, flexibility was really important (if one of my guests had to reschedule, for example). This model also allows me to write when there's actual news, rather than forcing a post because it's Tuesday. I think the best judge of whether readers cared or not was this: when I went paid, the conversion rate was stronger than I expected, suggesting to me that they were fine with the way I was doing things.
Feel free to email me at skiing@substack.com if you want to discuss more. I'm also a lapsed runner (who currently has a broken leg), so I'm going to sign up for your newsletter to get the running stoke flowing again.
Hi Terrell - thanks so much for the comment. I've had readers comment to me here and there that the cadence was "just right." No one has ever said, "I wish you had a more rigid, predictable schedule." I think it helps that skiing is a seasonal activity, so people expect less in the summer (most ski publications stop altogether from May to September. I did actually try to follow a set schedule at first, but I quickly learned that, with the podcast especially, flexibility was really important (if one of my guests had to reschedule, for example). This model also allows me to write when there's actual news, rather than forcing a post because it's Tuesday. I think the best judge of whether readers cared or not was this: when I went paid, the conversion rate was stronger than I expected, suggesting to me that they were fine with the way I was doing things.
Feel free to email me at skiing@substack.com if you want to discuss more. I'm also a lapsed runner (who currently has a broken leg), so I'm going to sign up for your newsletter to get the running stoke flowing again.
I'd really like that -- I'll send you an email a little later today.