I work in media, and spent a decade in Asia. The reality is that, for english-language media, the US market completely dominates all metrics. That makes it hard, from a business perspective, to not put energy into what Americans find interesting.
I worked at two different english-language companies in Asia, that had no brand recognition i…
I work in media, and spent a decade in Asia. The reality is that, for english-language media, the US market completely dominates all metrics. That makes it hard, from a business perspective, to not put energy into what Americans find interesting.
I worked at two different english-language companies in Asia, that had no brand recognition in the US, and we still had 20-40% of our readers coming from America. I would imagine that Substack has similar internal metrics.
Every now and then, I have moments of awe with how big the US economy is compared to the rest of the world.
That being said, the US is also famously ignorant about the rest of the world, and I'd love to help change that haha.
I work in media, and spent a decade in Asia. The reality is that, for english-language media, the US market completely dominates all metrics. That makes it hard, from a business perspective, to not put energy into what Americans find interesting.
I worked at two different english-language companies in Asia, that had no brand recognition in the US, and we still had 20-40% of our readers coming from America. I would imagine that Substack has similar internal metrics.
Every now and then, I have moments of awe with how big the US economy is compared to the rest of the world.
That being said, the US is also famously ignorant about the rest of the world, and I'd love to help change that haha.