214 Comments

Thank you everyone for these great questions! And for answering each other's questions.

We are wrapping this week's thread but will be back next week with more.

We also have a workshop next week we'd love to I've you all too about Crafting a Post. Join us Tuesday: https://lu.ma/90nx9avq

In the meantime, we have lots of great resources for you here: https://substack.com/resources and in our own "Library" archive.

Happy writing,

Katie + Bailey

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Hi! I wonder if and when the following will be released:

1. A Substack Reader app

2. Poll functionality

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Hey all! I run a fiction and poetry blog at https://alexknepper.substack.com . But it seems like most people cover nonfiction topics, news, politics, finance.

How can I leverage substack when most people are doing nonfiction writing? Any tips?

P.s.- any creative writers out there? Where's my tribe at??

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Hi folks, Paul from Singular Discoveries:

https://singulardiscoveries.substack.com/

I just launched 3 weeks ago and am going weekly. I'm using three tactics to try to grow my list:

Quality: I'm posting original narrative nonfiction that's properly reported and edited.

Cadence: I've gone weekly to try to grow the list regularly.

Guests: I'm interviewing guest writers to try to tap into their readerships.

(This week's guest is Erik Larson, author of Devil in the White City:

https://singulardiscoveries.substack.com/p/saved-by-a-football-plus-erik-larson)

My question is, what external methods are useful for growing your list? Social media, Facebook ads? What have you had success with?

Thanks!

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Hi! I'm Erik Hoel, a novelist and a scientist, and I run The Intrinsic Perspective which takes on the intersection of literature and science. https://erikhoel.substack.com/

I have a question about crossposting. Recently, a piece of mine made it to #1 on Hacker News. Obviously great for me, ended up with about 20,000 views. However, I wasn't the one who posted it there, someone else did. In general, what are your thoughts on crossposting? Do the more successful stacks normally do it? Or is it better to let it grow organically? Since stack is not a full blown news or media site, to reach an outside audience you need to post somewhere else. For me that's normally twitter, and that's done well enough and I get a steady stream of subscribers from it, but do many of the more fast growing blogs also crosspost elsewhere? I'm thinking of Hacker News, Reddit, LessWrong, etc, as potential options.

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Hi! Thanks for doing these - so good.

I've just started writing a newsletter, https://proximities.substack.com/, which highlights three non-Western news stories each day. My question is how do you start to drill down to what your readers really want in terms of length, subject matter etc?

Do you look at open rates? Do you simply ask? Any tips?

Bests,

Barry.

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Hello, thank you for doing this.

Some of my readers are telling me that they want to become paid subs, but are confused and couldn't figure it out. If I hear from some, it probably means that many more have the same problem.

What I figured out happens is that they are not logged into their Substack account on that particular device/browser, so when they click subscribe (expecting to see ways to pay), they only see the "add your email here" page with nothing else.

This is confusing to them, and they sometimes just give up.

I wish there was a way to make it clear on that page that if you're already a free subscriber and are looking for paid options, you need to log in (with convenient link, etc.. as little friction as possible).

I think it'll help everybody on the platform.

Thanks,

L

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Hey all, I’m Jason and I write Ideas Over Drinks: book reviews and personal essays, often paired with cocktail recipes and techniques.

https://jasonbasanemec.substack.com/

After having a lot of initial interest, my list has plateaued a bit. I hear everyone about the value of collaboration, and I’m wondering if Substack has a category system / some sort of landing page that would help writers (and readers) find similar publications. Sorry if this has already been covered and I missed it, and thanks in advance for any help!

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Hi y'all! I just launched my first substack (https://kickstand.substack.com/) and I would LOVE to be able to embed maps from Strava!

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Hello!

I'm Punit, and I write one fun, thought-provoking poem every week on Hello Universe <https://hellouniverse.substack.com/>

I just wanted to say, how pleasantly surprised I was with Substack's ability to embed video content from Youtube. It's as simple as copy-pasting the video URL!

I pasted the video URL in my post as a placeholder with the intent of googling how to embed videos later, and when the video appeared as an embed right away, I was super-impressed.

Well done, guys!

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How would you go about growing a so-called "newsletter without a niche"? Mine (www.whitenoise.email) encompasses a wide variety of themes (e.g. behavior, psychology, philosophy, the brain, books). As such, it's a bit difficult to grow by traditional means. Thank you! Collaborations/comments/conversations welcome!

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Hello Team,

I recently started writing a guide for Indian Philosophy on Substack - https://indianphilosophy.substack.com/

I would love to know if there are more ways to customize the home page/landing page? For example, ability to add a paragraph about the publication.

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Hey there, I'm trying to grow my readership and one of my strategies is guest posts in other publications. Any tips for ways to best lead people to your newsletter when you do a great post? I'm thinking links embedded in the post to other articles of mine, post script etc. Thanks!

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Hi All! I am trying to figure out how to A/B test my writing. For example: length of newsletters, tone of writing, graphs vs images, introducing gifs, etc. While metrics can be many, how do I execute this and learn what my readers actually want?

I write about everything money and personal finance at https://moonstocks.substack.com/

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I am using the sections feature to host a book study/club this summer around a common text: https://readbyexample.substack.com/s/cultivating-genius-book-study (I write about PK-12 education, specifically literacy leadership.) Other practicing educators will post a written response to the book as contributors. Nice to be able to separate this project from my weekly writings.

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Hi guys, thanks for this awesome platform: I have a few suggestions/requests:

1) Ability to customise themes for each different section

2) Ability to exclude footnotes from the email version of all posts!

They seem to take up a lot of the memory in the "too long for email" calculation, and I would always prefer people to have the images rather than the footnotes (which is often the trade-off I find myself making)

3) Ability to embed social cards of other Substack posts (not sure if this is the right terminology? I mean the card type thing you see when you share an article/newsletter on social media).

Over the last week or so I've published a long investigation in 3 parts and now I'm working on another that introduces the series and gives a brief overview of each part, linking them all together. For now I'm embedding my own tweets that link to the article, but ideally I'd like to be able to post the URL to a Substack post into the editor and have that 'social card' thingy magically pop-up like a tweet does. Hope that makes sense?

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Hi! I just want to Thank you to Substack team for making such a beautiful platform.

I have been writing on Substack for three weeks now and it is so easy and comfortable.

Thanks again! :)

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Ì have a blog on Wordpress. Can this be easily moved to Substack?

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I just published my first audio post (https://jackbneary.substack.com/p/-an-interview-with-my-dad-about-being) and some subscribers are reporting that the audio player isn't working on mobile.

Has anyone else experienced this or have tips for a smooth audio experience (especially for iPhone)?

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Hi all.

As the writer for Investrly we empower you to invest early in your financial future weekly via our substack newsletter.

I’m here to see how Substack can help match our growing newsletter with other writers/newsletters that want to collaborate and work together to grow.

Susbtack could run ways to help enhance this for consistent newsletters.

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This is a repeat question because I still can't figure it out - I keep a draft post which I use as a template, and I used to be able to command-a to select all and then copy, but this no longer works. Doing edit menu > select all doesn't work either, and when I use the cursor to select it will select some of the text but not the lines/buttons/text - help?!

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Hi Team! Pablo here. I write a news industry rag for the Latino lens at latinx.substack.com. This week my team and I decided to make our infrequent newsletter a consistent weekly free edition published Mondays at 8:30am ET.

Curious if there are any other prominent Latinx publications active on the substack platform?

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Hi there! My Substack, PopPoetry (https://poppoetry.substack.com) is made up of weekly posts for anyone interested in writing and the creative life.

My mission is to bring poetry out of the ivory tower and into your living rooms and your hearts. I study the intersection of poetry and poets with pop culture, including TV, film, music, and more.

I know my readers are out there, but I'm still trying to grow my email list. I sound like a broken record, but any advice would be appreciated! My Substack is still free right now, but I hope to grow it and one day go paid.

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I am planning to run discursion threads with guests. The thread will begin with several questions from my side as separate comments. I will invite the guest to respond and everyone to join the thread. So, the thread will start like an interview and will continue as a discursion (hopefully). What do you think about this strategy? What is your experience with guest discussions?

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I use custom drawn comic book art in my substack to help illustrate points and showcase the story. It has helped so I suggest doing something different. You can see what I mean here. https://youtopianjourney.substack.com/

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Thanks again for answering questions!

Say I have a budget of $500 to spend on growing my list. I've read that Substack newsletters aren't seeing worthwhile results with social media ad buys. How would you recommend spending a small marketing budget? Purchasing ads on other newsletters? Podcast advertising? Refer-a-friend programs? I'd love to hear any success stories.

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Hi, there! I am new to substack, and still trying to figure out what the best container for my content would be. Is there a substack for children? I have a whole series of linked, illustrated children's stories I'd love to share, is that possible on substack? They are kind of like episodes.

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Saw you rolled out the ability to send a welcome email to manually imported subscribers.

Love this, thanks - but I have two questions:

1. Could you add this ability for imported csv’s as well?

2. Also, currently the UX sends my “welcome to paid subscribers” to any new subscriber, regardless of whether they’re paid or free. (I have one for free and one for paid.)

3. As long as I'm asking... how about a warm-up sequence 5-10 emails before sending regular content?

Thanks!

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Hi all! I have been trying to figure out how to best utilize Substack. What are creative ways people are using Substack to connect with followers? Also, any thoughts on posting cadence? Thanks!

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I still have questions from a couple weeks ago about how the Sections feature works. I've seen a couple newsletters that have used them, so that helped. But I still have many more questions. Can a single post be tagged for more than one section? What does the setup process look like for the writer? How does it work for current and future subscribers to select only specific sections? I think it would be great to add a tutorial with screenshots about the Sections feature to the Writers Resources. This might help answer questions for a lot of people.

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This is a boring product use issue. We include some evergreen link sections in our weekly Los Angeles historic preservation newsletter (https://esotouric.substack.com), so I open up the most recent post in Firefox and copy-paste it into a new draft. When I paste, a handful of single spaces turn into double spaces, and I have to hunt them down and delete. If there's anything Substack could do so that doesn't happen, it would be swell.

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Hi. I’ve been wanting to check out Office Hours for weeks! This week I finally made it but I’m in the car traveling to Maine (NOT driving :) I’ll follow along when I can because I’m already finding some useful info. And I could use a lot of useful info. I write about getting older and how fun it is at Silver Linings- https://cindyeastman.substack.com/ Great to get to know other writers here!

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Hi! I write a newsletter where I interview travelers and summarize their best travel advice.

https://yourtravelmentors.substack.com

I recently built a landing page outside of substack to drive more traffic to my newsletter. However, I have to manually subscribe anyone who signs up through my landing page since Substack does not have an external facing subscription API.

Does Substack have any plans to create an API for external subscriptions in the near future?

Thanks!

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Hi! I am still working on starting my daily quote email list through Substack, and although I haven't sent out anything yet, I have a few questions.

First of all, I was wondering is there any way to schedule my emails/newsletters in advance to be sent to my audience at a certain time without me having to manually send them at the exact moment I want them to be sent?

My other question is can I exempt certain people (a few friends and family members) from paying for a paid subscription, yet still allow them to receive the content within the paid subscription?

Thank you so much for the help and I hope everyone has a wonderful day!

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Hi,

I write a newsletter called 10+1 Things featuring 11 things that are worth reading.

< https://rishikesh.substack.com/ >

I see that most of the popular writers on Substack are experts in their own field or they have a huge fan following in social media channels.

As a noob writer who's starting, what is the best trick to growing the substack?

I have this dream of building a community around my stack and was wondering what is the sweet spot to launch a community or a discussion? Any stats or number would be valuable.

Regards,

Rishi

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Hello, total newbie here. Wondering if it's ok to name my Substack page the same name as my long standing but not very active personal Blogger blog? Any copyright or similar issues I should be aware of? TIA

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Help?

Can I pin a fav intro post to top of my substack pg?

ALSO …

I find that when I type “losingourrelgion.substack.com” I get to this:

(a page that shows current post)

BUT … when I add “/welcome” I get to the pg I actually want people to land on - i.e.

““losingourrelgion.substack.com/welcome”

(the welcome page with my one liner)

SO … how do I ensure visitors see my welcome page first?

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Can you integrate this with any other calendar beside Google?

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Hi there. I am having so much trouble figuring out how to get paid. I have $400 in my account but I can't figure out how to cash out. Can anyone help me?

I've checked the entire forum, support section, tried reaching out via Twitter and Facebook, scoured YouTube, and still can't find any answers or section in my account on how to actually cash out my earnings. Anyone else have this issue??

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I write the Global Economic Outlook (G.E.O) - https://ecofinar.substack.com/ which provides insight and analysis of economic events across the world. Simply put, we break down economic events from Lagos to London to New York.

It's really been great learning from the discussion tonight!

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I have a question about promoting your paid posts -- do you unlock them when you post them to say, Twitter or Facebook, and then put them back behind the paywall after a period when you've wanted people who aren't yet subscribed to check them out? Or, do you keep them locked, and do a brief teaser/explanation on social media of what they're about?

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My first post disappeared from my site. What did I do wrong? Is this common?

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Hi there, I am Rahul and I write https://lightconejournal.substack.com/ on market insights. I cover various areas such as commodities, gold, stock markets, the Fed and crypto from a macro perspective. I have a couple of questions: (1) is it possible to create a disclaimer and disclosure page? That sort of thing is helpful in a finance related blog. (2) I want to categorize my posts with tags so people can easily find historical posts. Such as let’s say someone is looking for everything to do with “gold” or the “Fed”. How can I do that?

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Is it possible to share a post to LinkedIn the way it is to share to Twitter? Thx!

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I have decided to change the name of my newsletter. How will this affect my previous posts? Or should I anticipate any technical problems?

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Hey, my substack is currently free but I want to introduce an option to pay soon. When I do this, can I send a link to my free mailing list with a link/button that allows them to convert to paid if they want to?

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I really wish you hadn't started making these threads about self-promotion, rather than about addressing issues with the platform itself. It's bad enough that Substack is asking its users to sort out the problems, rather than paying more staff. Just one example, and it's the last one I'll offer for free, when you use the app on the phone, typing quote marks messes up the text around them. Anyone being paid to find issues would have found and sorted this quickly. As for the "self-promotion" features, they remind me very much of the Kindle experience for most writers. They also remind me that the money in Substack, as in the 1849 Gold Rush, will go to the first to arrive (the celebs in this case) and, especially, those who figure out how to "mine the miners", in this case providing "services" to exploit people's vanity. If your bosses are in earnest about helping writers, then time will tell. I would be pleasantly surprised.

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Hi, I am Anna and I write a newsletter focusing on issues important to women called Chaise Lounge. https://chaiselounge.substack.com My question is when will we get an underline feature in the editor's bar? I reference books quite a lot and don't like having to use the italics.

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Just getting setup - plan is to produce a series of newsletters, on a theme, that will be eventually incorporated into a published book. I'm fine paying 10% of newsletter income, but book proceeds will be all mine, correct?

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