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The Substack AI Report
We asked 2,000 Substack publishers how they’re using and thinking about AI. Here’s what we found.
Jul 24, 2025
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Arielle Swedback
1,788
746
412
How Browns Film Breakdown hit its stride
Tracking the multimedia football publication’s success on Substack
Feb 7, 2025
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Austin Tedesco
and
Peter Moses
446
52
30
5:51
Grow: How Mikala Jamison turned her newsletter into a book deal
The Grow interview series is designed to share the nuts and bolts of how writers have gone independent and grown their audience on Substack.
Jan 31, 2025
1,290
160
116
How TikTok creator Aaron Parnas found success on Substack
Substack CEO Chris Best interviews TikTok Liberation Prize winner Aaron Parnas about bringing his videos and his community to Substack
Jan 24, 2025
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Chris Best
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Aaron Parnas
1,273
143
127
8:08
Grow: How Wendy MacNaughton builds community with her 30 Days of Drawing practice
The Grow interview series is designed to share the nuts and bolts of how writers have gone independent and grown their audience on Substack.
Jan 3, 2025
699
59
55
‘It’s like getting a raise every single day’
Veteran columnist Bob Dunning on his move to Substack
Jul 24, 2024
608
82
68
Out of office
How writers and creators take paid time off
May 22, 2024
455
88
61
Starting from scratch: advice on building a career and finding an audience on Substack
Substack’s homegrown talent on building from the ground up
Mar 6, 2024
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Anna Codrea-Rado
1,382
523
141
Grow: How Amanda Yates Garcia’s writing on witchcraft turned into a full-time income
We invited writer and art witch Amanda Yates Garcia, who writes Mystery Cult, to share her insights on switching to Substack to focus on rituals; not…
Oct 31, 2023
456
83
48
Grow: How Elise Loehnen moved her Instagram followers to Substack and got paid for her work
On moving from Instagram to build a steady income stream
Sep 27, 2023
490
77
47
Grow: How Michael MacLeod quit his day job to focus on local news for the civic good
A new wave of local news building a sustainable model for independent journalism on Substack. Michael MacLeod of The Edinburgh Guardian shares insights…
Sep 11, 2023
288
75
32
Grow: How Laura Kennedy made more money on Substack than anywhere else
On moving from Patreon and earning a steady income
Aug 29, 2023
625
173
73
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